Cooler Bags Market is anticipated to witness a significant upsurge during the projected period 2018-26 due to rising popularity of outdoor recreational activities such as hiking, camping and fishing.
Albany, NY -- (SBWIRE) -- 05/22/2019 -- Cooler bags are soft-side portable coolers used for the storage of a variety of goods. They are highly durable and hence, suitable for outdoor usage. High wear and tear strength, coupled with good impact resistance, makes cooler bags the preferred choice among end-users. Perishable food products including meat & poultry, cheese and other dairy products need to be kept cold during transit and cooler bags are extensively used for the storage and transport of such goods.
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Cooler bags provide insulation to the packaged product from the surrounding environment. Hard-side coolers are also available in the coolers market but they do not enjoy similar popularity, owing to their bulkiness. Hence, soft-sided cooler bags, which offer ease in carrying, are projected to grow at a high CAGR. Players are manufacturing cooler bags in a wide range of sizes, colors and capacities to cater to various end-uses.
Cooler Bags Market: Dynamics
With the rising popularity of outdoor recreational activities such as hiking, camping and fishing, the demand for cooler bags is expected to increase during the forecast period. The flexible nature of cooler bags makes them popular among hikers and campers. Many pharmaceutical products and healthcare equipment need to be stored at cooler temperatures, owing to their temperature-sensitive nature and sterility. This is expected to generate high demand for cooler bags in the pharmaceutical & healthcare industries during the forecast period.
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Manufacturers of cooler bags are focusing on diversifying their current product portfolios by incorporating unique features in their existing products. For instance,
In September 2017, Pelican Products Inc., a leading manufacturer of drinkware, and portable lighting systems, announced the launch of Pelican Soft Cooler, a 24-can-sized soft side cooler that is waterproof, leak-proof, durable, easy to carry and a more convenient alternative to hard sided coolers
In January 2017, Engel Coolers upgraded the outer 500 denier rip-stop polyester fabric of its backpack chillers to 600 denier rip-stop polyester fabric to enhance the durability of the cooler bags