Pune, Maharastra -- (SBWIRE) -- 01/19/2016 -- Consumers are now shopping with a conscience. The increasing health and wellness trend across the globe has also left its impression on the beauty and personal care industry. The analysts forecast global cosmetic serum market to grow at a CAGR of 3.30% by revenue during the period 2016-2020.Realizing the growing trend, manufacturers are into developing natural and organic cosmetics products. This trend has even been extended to the cosmetic serum market.

Complete report on cosmetic serum market spread across 70 pages, profiling 6 companies and supported with 34 data exhibits is now available at http://www.reportsnreports.com/reports/458714-global-cosmetic-serum-market-2016-2020.html.

According to the report, the belief among consumers is that quality products are hard to test and a premium tag added to the product will justify the pricing. The premium pricing strategy is often used by several manufacturers to target the subconscious mind of a buyer that high price means the product quality will be high. It naturally comes to the mind of the consumers while buying the product that the product is worth the price.

A cosmetic serum is a product applied externally for a desired cosmetic effect. It is usually a water-based non-greasy and intensive formula that contains a high concentration of active substances. Serums can also be oil and water based but have an oil-free texture (owing to choice and less concentration of oil used in formulation), which helps serums to penetrate deeper.

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Serums contain high concentrations of active ingredients, so are usually made to contain just a few active ingredients. Serums can be used at any age for delivering the desired action of antioxidants, moisturizing, nourishing, and energizing.

Covered in this report
This report covers the present scenario and the growth prospects of the global cosmetic serum market for 2016-2020. To calculate the market size, the report takes into account revenue generated from the retail sales of cosmetic serum products.

The market is divided into the following segments based on product: Skin and sun care serum and Hair care serum

Global Cosmetic Serum Market 2016-2020, has been prepared based on an in-depth market analysis with inputs from industry experts. This report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.

Key players in the Global Cosmetic Serum Market: Chanel, Estee Lauder, Kao, L'Oreal, LVMH and Shiseido

Other Prominent Vendors in the market are: Amway, Clarins, Markwins Beauty Products, P&G, and Unilever.

Further, the cosmetic serum market report states that government regulations of any country or region play an important role in shaping the market. This also has an effect on the cosmetics sector where the laws and regulations are quite stringent as the products are directly linked to the health and wellness of a consumer.

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