This Fact.MR report on the global deodorant wipes market forecasts that the global deodorant wipes market will touch a value of nearly US$ 920 Mn in the year 2022 and grow at a moderate CAGR during the assessment period.
Rockville, WA -- (SBWIRE) -- 07/18/2018 -- According to a recent market research report by Fact MR, the global market for deodorant wipes is witnessing a notable shift in consumer preference from artificial flavors to natural extracts and the trend is expected to sustain throughout the forecast period, playing a key role in determining the future growth trajectory of the market. The market is expected to expand at a moderate pace over the period between 2017 and 2022, rising to a revenue opportunity of US$920 mn by the year 2022. The increased expenditure of the global population on personal care and the rising influx of a variety of personal care products across a number of cost ranges will emerge as the key growth drivers of the market. The report is titled "Deodorant Wipes Market Forecast, Trend Analysis & Competition Tracking: Global Review 2017 to 2022."
The report segments the global deodorant wipes market on the basis of criteria such as product type, application, fragrance type, distribution channel, and geography.
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Based on product type, the market is segmented into dry wipes and wet wipes. Of these, the segment of wet wipes accounted for nearly two-thirds of the overall deodorant wipes market, in terms of revenue, in 2017. The segment is expected to rise to a valuation of US$630 mn in 2022, exhibiting a moderate CAGR over the report's forecast period.
Based on fragrance type, the market has been examined for citrus, floral, coconut, and lavender. Of these, the segment of citrus fragrance deodorant wipes is expected to have held a nearly one-fourth share in the overall market in 2017, in terms of revenue. The segment is expected to remain a leading revenue contributor to the overall market throughout the forecast period, exhibiting a nearly 5.3% CAGR from 2017 to 2022. The segment is expected to rise to a revenue valuation of US$260 mn by 2022.
Based on application, the global deodorant wipes market has been segmented into itch relief, dryness relief, and odor prevention and freshness. Based on distributor channel, the market is segmented into modern trade, convenience store, drug store, and e-commerce.
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Geographically, the market for deodorant wipes has been examined for regions such as North America, Latin America, Europe, Asia Pacific excluding Japan, Middle East and Africa, and Japan. Of these, the market in Europe is likely to hold the dominant share in the overall market over the forecast period in terms of revenue. The region will benefit from the presence of several leading companies in the field of deodorant wipes and the high expenditure on personal care. The region is also expected to remain the regional market with the most promising growth pace over the forecast period.
Some of the leading companies operating in the global deodorant wipes market are Svenska Cellulosa Aktiebolaget SCA, Procter & Gamble, Johnson & Johnson, Mandom Corporation, Shiseido Company Limited, Nice-Pak Products, Diamond Wipes International, Rock line Industries, and Kimberly-Clark.
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