Recently published research from Euromonitor International, "Digestive Remedies in China", is now available at Fast Market Research
Boston, MA -- (SBWIRE) -- 03/31/2014 -- Digestive remedies is a relatively mature OTC category in China, with advertising playing an important role in boosting brand and product awareness amongst local consumers. Motilium from Xian Janssen Pharmaceutical still held a strong position in the overall category, with its deep-rooted brand image earned from aggressive television commercials at its initial launch in the local market.
Euromonitor International's Digestive Remedies in China report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2009-2013, allowing you to identify the sectors driving growth. Forecasts to 2018 illustrate how the market is set to change.
Product coverage: Diarrhoeal Remedies, IBS Treatments, Indigestion and Heartburn Remedies, Laxatives, Motion Sickness Remedies, Paediatric Digestive Remedies.
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Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Reasons to Get This Report
- Get a detailed picture of the Digestive Remedies market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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