Boston, MA -- (SBWIRE) -- 06/20/2012 -- Tinnitus is the perception of sound within the human ear in the absence of corresponding external sound. There are various studies about tinnitus patients, and the number varies depending on research methods, but it is estimated that roughly 30% of population aged over 65 years old experience ringing in the ears at some point. However, only a fraction of those 30% suffer from chronic disturbance in the ear and the market for ear care saw declining sales with market saturation in 2011.
Euromonitor International's Ear Care in Japan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing you to identify the sectors driving growth. Forecasts to 2016 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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- Get a detailed picture of the Ear Care market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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