Paton Marketing

Effective Website Design: A Gradual Step Towards Success

The greatest advantage of hiring a local SEO expert is their extensive knowledge and understanding of the ups and downs of the local market. They know the behavior of the target audience as well as the competitors, which guides them to create a perfect marketing strategy for their clients to stay one step ahead.


Miami, FL -- (SBWIRE) -- 09/24/2014 -- The best way to promote small businesses is by establishing an online presence for them. People use internet to search for local services; therefore, it is important to create a website and to get it up on the local search engine results.

One must understand that website development is a gradual process. It is not a quick fix. There are many web designers who offer an instant solution and guaranteed success but end up destroying the reputation of the business by using black hat SEO techniques. One must never compromise on the quality and presentation of their website since it embodies the business ideals.

When there are a cluster of ideas ready, one just needs a reliable professional team to put those ideas together. That’s why choosing a company that has experience and success stories as proof of their competence is a wise decision. One can discuss the ideas with the experts and come up with strategies to incorporate into their website design.

Todd Paton, the web marketing guru, also states that: “A business website should be unique, engaging, and relevant to the service that the business provides and their target audience. Also, one must not overlook the content of the website, since good content draws and compels the users to take further action. There must be contact details clearly listed on the site especially if one owns a local business so that users can directly contact them. Before going live, the website must be tested. It is important to optimize the website in such a manner that it does not violate the guidelines of search engines.”

Website Pill offers leasing services that are ideal for small businesses that want to create their presence online. Todd Paton, along with his firm, takes on the responsibility of hosting a business’ website and provides affordable website designs that are innovative and functional to propel any business to their next level. Website Pill also promises to offer creativity without compromising on the quality and the standards. Further details are available on

About Website Pill
Website Pill is an agency that offers leasing of a live website that is built by their expert designers and is also search engine optimized. Todd Paton ensures online success through a successfully executed digital marketing campaign for an exclusive an affordable deal.