Rockville, MD -- (SBWIRE) -- 06/20/2019 -- Electronic shelf labels (ESL) are electronic devices that work to optimize the display of information, prices, advertising, and any kind of message that the end user might want to display to customers. Electronic shelf labels allows retailers, businesses, and professionals in the logistics industry, that formerly used paper or plastic based labels to make promotions and price changes for any store and product from a central server, in a fast and accurate manner.

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These devices are rapidly gaining demand, particularly in the retail space, with the aim of resolving issues such as the frequent changes in promotional offers and prices. Electronic shelf labels automate these processes with Wi-Fi connections to the retailer's billing software. Unlike conventional paper labels, electronic shelf labels minimize the risk of errors, and also can update thousands of labels within a few minutes.

Increase in Accountability and Profit Margins Sustain Rise

Electronic shelf labels also provide benefits such as the elimination of pricing errors, better promotional capabilities and visibility of pricing. These characteristics provide users with better chances for expanding profit margins, while also accurately maintaining the accountability of such products. Further, the use of electronic shelf labels also assists retail users in terms of differentiation, and automation, which aids in building consumer interest and gaining an edge over the competition.

Demand is projected to be particularly high for the LCD e-paper displays, which provide benefits such as long operational life, low power consumption, and stable performance. With frequent innovations in connectivity technologies such as artificial intelligence, Internet of Things, and cloud based data repositories, the electronic shelf label industry is anticipated to gain in terms of consumer accessibility. RF and NFC enabled electronic shelf labels will also gain demand owing to low costs and ease of use.   

Electronic Shelf Label Market: Overview

The electronic shelf label market has been examined in detail to identify key performance insights for the period 2018 to 2028. This report provides essential information on market changes on the basis of macro and microeconomic factors that influence market growth, in addition to projecting growth trajectories for the future in the electronic shelf label market.

The report will also give readers trustworthy data on market changes, on the terms of competitive activities and challenges to new entrants. This can assist participants to identify and use sustainable avenues of revenue. To increase the understanding of readers, the report is divided into chapters. A chapter on market segmentation has also been added to give essential data on the estimates of growth. Readers will also learn about regional assessments of major influencers, along with a country-wise analysis and forecast for the electronic shelf label market.

Electronic Shelf Label Market: Competition Landscape

This portion of the write up offers key information on major participants in the market. Dashboard displays of each profile, with key insights on SWOT analysis and product portfolios, new developments, and market contribution will assist the readers' understanding about the competitive environment.

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