The Countess Group - Marketing and Communications

Constant Contact Authorized Local Expert to Co-Host Local Seminar on Effective Marketing

September 17 event in Mount Dora to help small businesses and nonprofits maximize marketing success


Mount Dora, FL -- (SBWIRE) -- 09/10/2014 -- Ken Countess, a Master Certified Authorized Local Expert of Constant Contact®, Inc., will offer "Getting Started with Email Marketing", a seminar to help small businesses and nonprofits in the East Lake County area understand how online marketing, newsletters and announcements, offers and promotions, online listings, and events can drive success.

At the heart of small business marketing are the campaigns that drive action – collections of marketing activities that help a small business or organization to achieve its goals and objectives. Newsletters and announcements have become a core component of these campaign choices. Email is more important than ever to the communication efforts of businesses and nonprofits everywhere and to the customer, donor, client or supporter of those organizations. This session will reveal some simple but effective best practices and considerations for the small business or nonprofit seeking to make their email newsletters more effective.

Sponsored by the East Lake County Chamber of Commerce, this “Lunch & Learn” seminar will include a live demonstration of the Constant Contact Toolkit and cover ways to take an organization’s email marketing to the next level.

Event Details:

- Date: September 17, 2014
- Time: 12:00 p.m. – 1:30 p.m.
- Location: Country Club of Mount Dora, 1900 Country Club Blvd, Mount Dora, FL 32757
- Registration: Online at
- Presenter: Ken Countess, Constant Contact Local Expert
- For more information on this event or to register, please call Melissa Capresecco at the East Lake County Chamber at 352-383-8801 or Ken Countess at 407-242-4200.
- Cost: Lunch is $15. The seminar is free.

For more information on this seminar or to register, please visit:

For information about additional upcoming events in the Orlando area, visit:

About The Countess Group
The Countess Group (TCG) is a marketing and communications consultancy which has been providing strategic vision, tactical execution and measurable results for clients since 2001.

TCG provides value-added services such as:

- Strategic Marketing
- Marketing Communications
- Corporate Communications
- Email Marketing
- Social Media Marketing
- Public Relations
- Internet/Website Development and Optimization
- Customer Acquisition/Retention/Engagement
- Lead/Demand Generation
- Customer Relationship Management
- Sales Channel Development
- Sales Training and Support
- Trade Show Support

Learn more about The Countess Group at (Editor’s note: not .com). Find us on Facebook (, Twitter (, Google+ (, YouTube (, Pinterest (, and LinkedIn (

About Indian River Chamber of Commerce
The Indian River Chamber of Commerce has grown to represent over 1,000 businesses and thousands of employees. While providing promotion of Indian River County, we provide our membership and the community with valuable and timely information and services to keep our county competitive far into the future.

We are a focal point for positive leadership, commitment to progress, cooperation and partnership. The Chamber's success symbolizes what volunteer efforts can do to make a difference and enhance a community. It is a credit to the many dedicated Chamber volunteers who help implement our programs through their work on our committees and task forces.

About Constant Contact®, Inc.
Constant Contact helps small businesses do more business. We have been revolutionizing the success formula for small businesses, nonprofits, and associations since 1998, and today work with more than 600,000 customers worldwide. The company offers the only all-in-one online marketing platform that helps small businesses drive repeat business and find new customers. It features multi-channel marketing campaigns (newsletters/announcements, offers/promotions, online listings, events/registration, and feedback) combined with shared content, contacts, and reporting; free award- winning coaching and product support; and integrations with critical business tools – all from a single login. The company’s extensive network of educators, consultants/resellers, technology providers, franchises, and national associations offer further support to help small organizations succeed and grow. Through its Innovation Loft, Constant Contact is fueling the next generation of small business technology.

Constant Contact and the Constant Contact Logo are registered trademarks of Constant Contact, Inc. All Constant Contact product names and other brand names mentioned herein are trademarks or registered trademarks of Constant Contact, Inc. All other company and product names may be trademarks or service marks of their respective owners.

Media Contact:
Ken Countess
The Countess Group