Boston, MA -- (SBWIRE) -- 01/09/2014 -- The emergence of innovative business models such as business-to-business, business-to- consumer, and business-to-employee created new opportunities for financial analytics. In addition to this, technological advancements and its impact on business process as well as financial department automates all financial transactions. This entire dynamic environment needs new ways of financial data analysis across all types of industry verticals. Financial analytics helps them to implement Business Intelligence (BI) and analytical tools to derive precise insights from financial data needed to take business decisions.

Major players such as SAP, IBM, Oracle, TIBCO, and MicroStrategy are active vendors in the market. These vendors provide financial analytics either in the form of individual solutions or integrated into BI suites.

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The report provides global market trends, overall adoption scenario, competitive landscape and key drivers in this market. The report aims at estimating the current market size and the future growth potential of this market across verticals and regions based on various types of applications.

The report also focuses on various regional markets for each of the sub-segments within the cross-platform and mobile advertising market. The major geographical regions include North America (NA), Europe, Latin America (LA), Asia Pacific (APAC), and Middle East and Africa (MEA).

MarketsandMarkets has segmented the global financial analytics market by types, applications, deployment type, organization size, verticals, and regions.

On the basis of types:

This market is segmented on the basis of types such as database management system, data integration tools, query, reporting and analysis, Online Analytical Processing (OLAP) and visualization tools, analytical tools, consulting and support services, and others.

On the basis of applications:

The financial analytics market is segmented on the basis of applications such as asset and liability management, budgetary control management, general ledger management, payable management, receivable management, profitability management, governance, risk, and compliance management.

On the basis of deployment type:

This market is segmented on the basis of deployment types including on-premise and on-demand.

On the basis of organization size:

This market is segmented on the basis of organization size including Small and Medium Businesses (SMBs) and enterprises.

On the basis of verticals:

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