Valley Cottage, NY -- (SBWIRE) -- 05/16/2019 -- Ready-to-eat
On the basis of source, the fish protein isolate market is segmented into-
Global fish protein isolate market: Examples of some of the market participants in the global fish protein isolate market identified across the value chain include Peterlabs Holdings Berhad, Colpex International S.A.C. and Bio Phoenix Formulations amongst others.
Global Fish Protein Isolate Market: Key Takeaways
In 2013, the company Peterlabs Holdings Berhad, which is a manufacturer of functional ingredients, launched its product AminoMarine brand protein powder, which contains a high amount of fish protein isolate, in the retail U.S. market. Through the launch, the company has been focusing on gaining a market penetration of 5-10% amongst the health-conscious demo graph.
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Opportunities for Fish Protein Isolate Market Participants:
The consumer base which is already into the consumption of fish oil/fish pills or other fish ingredient based product offers a strong platform of growth of the fish protein isolate market. Targeting this demo graph will ensure a better market penetration as these consumers will be able to associate with fish protein isolate as a healthy ingredient and hence ensure a higher rate of adoption of products with fish protein isolate.