Food Preparation Appliance Market - Indian Industry Analysis, Size, Share, Growth, Trends and Forecast 2017 – 2021

India Food Preparation Appliance Market 2017 Analysis and Forecast to 2021


New York, NY -- (SBWIRE) -- 05/30/2017 -- Food is one of the fundamental needs of human lives, and from the ancient period till this ultra-modern tech-time people have invented different ways to prepare and customize food preparation. Preparing foods was very unwieldy in earlier ages but with the advancement of human knowledge and technology, food preparations appliances have made preparing food helpful. There are many food preparing appliances available in the market with latest features. Food preparation includes blender, electric chopper, mixer grinder, food processor hand mixer and others (wet grinder, stand mixer, meat grinder). Earlier food preparation appliances were not popular but now people have started adopting them. Indians now spend less time in preparing food and are able to utilize their time in other tasks.

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According to "India Food Preparation Appliance Market Outlook, 2021", the market volumes for food preparation appliances were growing with a CAGR of 13.20% over last five years. The food preparation appliances are versatile ranging from mass to the premium models so as to cater to all consumer types. Increasing consumer concerns for healthy lifestyle is supporting the growth of juice extractor, juicer and blenders. Electric choppers tend to be very basic in preparing food, with just one blade attachment and one button that press to chop. Food processors are not much common in India as it has higher price as compare to other food preparation appliances. It has many attachments which is not useful to all consumers. Therefore consumers are not willing to purchase food processors. Demand of mixer grinders depends largely on their wattage as well as bowl material and capacity; and how they meet the preparation needs of the different types of regional cuisines. Juice extractors will post the strongest growth over the forecast period among all the food preparation appliances despite carrying a higher unit price than blenders.

Rising urge of the consumers for better and convenient lifestyle is driving the growth of food preparation appliances market. Moreover continuous innovation and product launches coupled with consumer inclination for having modular kitchen products is attracting the consumer. This is expected to fuel the demand of food preparation appliances during the forecast period. In addition, influence of consumers from various television cookery shows is supporting the demand for such appliances. There are many brands which are launching different products in food preparation appliances market with latest technology. Brands are also launching compact models like mini chopper and mini food processor which are very cost effective.

Key Product Types
- Mixer Grinder
- Juice Extractor/Juicer
- Juicer Mixer Grinder
- Food Blender
- Food Processor
- Electric Chopper
- Hand Mixer
- Others

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Key points in table of content

1. Executive Summary
2. India Electric Kitchen Appliance Market Outlook
3. India Food Preparation Appliance Market Outlook
3.1. Market Size By Value
3.2. Market Size By Volume
3.3. Market Share By Product Type (Value & Volume)
3.4. India Mixer Grinder Market Outlook
3.4.1. Market Size By Value Overall Market Mass Mixer Grinder Market Premium Mixer Grinder Market
3.4.2. Market Size By Volume Overall Market Mass Mixer Grinder Market Premium Mixer Grinder Market
3.4.3. Market Share By Volume By Brand By Region By City By Category (Volume & Value)
3.5. India Juice Extractor/Juicer Market Outlook
3.5.1. Market Size By Value
3.5.2. Market Size By Volume
3.5.3. Market Share By Region
3.6. India Juicer Mixer Grinder Market Outlook
3.6.1. Market Size By Value
3.6.2. Market Size By Volume
3.7. India Food Blender Market Outlook
3.7.1. Market Size By Value
3.7.2. Market Size By Volume
3.8. India Food Processor Market Outlook
3.8.1. Market Size By Value
3.8.2. Market Size By Volume
3.9. India Electric Chopper Market Outlook
3.9.1. Market Size By Value
3.9.2. Market Size By Volume
3.10. India Hand Mixer Market Outlook
3.10.1. Market Size By Value
3.10.2. Market Size By Volume
4. Pricing Analysis
4.1. Average Selling Price
4.2. Product, Price & Variant Analysis
5. India Economic Snapshot
6. PEST Analysis
7. Market Penetration
8. Policy & Regulatory Landscape
9. Trade Dynamics
9.1. Import
9.2. Export
10. Channel Partner Analysis
11. India Food Preparation Appliance Market Dynamics
11.1. Key Drivers
11.2. Key Challenges
12. Market Trends & Developments
12.1. Technological Developments
12.2. Consumers Preference Towards Fresh Food Driving Chopper Demand
12.3. Adoption Towards Modern Food Preparing Appliances
12.4. Preference Towards Comfort Food Prepared At Home
12.5. Players Expanding To Tier II And Tier III Markets
13. Competitive Landscape
13.1. Porters Five Forces
13.2. Company Profiles
13.2.1. Preethi Kitchen Appliances Pvt. Ltd.
13.2.2. Bajaj Electricals Limited
13.2.3. Philips India Limited
13.2.4. Groupe SEB India Pvt. Ltd.
13.2.5. Butterfly Gandhimathi Appliances Limited
13.2.6. Kitchen Appliances India Limited
13.2.7. Havells India Private Limited
13.2.8. Jaipan Industries Limited
13.2.9. Usha International Limited
13.2.10. Crompton Greaves Consumer Electricals Ltd.
13.2.11. TTK Prestige Limited
14. Strategic Recommendations
15. Disclaimer

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