New Consumer Goods market report from Euromonitor International: "Footwear in the Netherlands"
Boston, MA -- (SBWIRE) -- 10/24/2014 -- Footwear in the Netherlands performed reasonably in the first half of 2013, showing marginal growth. However, as the year progressed sales went from reasonable to bad, with the strongest decline shown in the last quarter. The limited increase in consumer spending in 2013 did not provide room for substantial growth in footwear. Low consumer confidence and declining purchasing power did not inspire Dutch consumers to spend their income on footwear. In addition many shoe shops suffered from the increase in VAT and material prices, as well as the growing success of internet shopping.
MacIntosh Retail Group was the most important global player in overall footwear in 2013, representing brands, such as Scapino, Dolcis and Manfield. Scapino was the leading brand in men?s and women?s footwear in 2013, with value shares of 7%. A key selling point of Scapino is its good price/quality ratio where it often takes A-brands into its assortment at a lower price, making it a bargain purchase for Dutch consumers. Consequently, industry sources mentioned that Puma is losing its brand image because its shoes can be bought in almost any retail channel, including retailer Scapino. Where Scapino is known for its lower-priced footwear, the retail environment goes against Puma?s image of being a ?cool? sportswear brand resulting in a damaged brand image.
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Dutch consumers are buying footwear on impulse to a greater degree. The traditional two-season delivery in footwear is changing towards the fast fashion environment witnessed in clothing. Consumers expect to see a more rapid change of assortment with diversity being the key issue. Manufacturers in footwear are encouraged to respond to this trend with competition intensifying. By changing the frequency of purchase moments, more sales can be generated, with Dutch consumers becoming more inspired by changing footwear collections.
Discover the latest market trends and uncover sources of future market growth for the Footwear industry in Netherlands with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Footwear industry in Netherlands, our research will save you time and money while empowering you to make informed, profitable decisions.
The Footwear in Netherlands market research report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volumes and values, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent market research methodology, conducted in-country
Our market research reports answer questions such as:
- What is the market size of Footwear in Netherlands?
- What are the major brands in Netherlands?
- How dynamic is the growth of clothing and footwear internet sales?
- What is the performance of women?s clothing vs men?s clothing?
- What % of clothing and footwear sales goes through grocery retailers?
Reasons to Get this Report:
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
Product coverage: Children's Footwear, Men's Footwear, Women's Footwear.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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