Future Market Insights

Fortified Milk and Milk Products Market Sales to Flatten Due to COVID-19 Pandemic; Key Market Players to Redesign Developmental Strategies

Future Market Insights has announced the addition of the "Fortified Milk and Milk Products Market - Global Industry Analysis 2015 - 2019 and opportunity cost 2020 - 2030" report to their offering.


Valley Cottage, NY -- (SBWIRE) -- 06/29/2020 -- Fortification is a process where vitamins and minerals are added to food products in order to make the food more nutrient. Milk and milk products are broadly used for fortification owing to make a complete nutrient food product. Vitamin D, Vitamin A and Iron are usually fortified into milk and milk products. Fortification in milk and milk products is done to reduce the rate of common diseases and deficiencies among people especially among children. Federal regulation has mandated the fortification of milk with Vitamin A and Vitamin D in U.S. According to World Health Organization (WHO) there are many preschool children who are afflicted with vitamin A deficiency thus vitamin A fortified milk and milk products continuously reduce the deficiency among children. Moreover vitamin D improves the absorption rate of calcium and also helps to maintain calcium level in blood. Some others Vitamin and minerals such as vitamin C, zinc, copper, DHA, selenium are fortified to enrich milk and milk products. Folic acid fortified milk is also getting traction among the pregnant women.

Some of the milk products that are fortified with vitamin and minerals includes milk power, yogurts, cheese, butter and buttermilk. Overall fortified milk and milk products market is expected to witness robust growth during the next five to six years.

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Fortified Milk and Milk Products Market Segment:

On the basis of product types fortified milk and milk products market is segmented into liquid milk and milk products. Furthermore, liquid milk and milk products is sub segmented by the fortified nutrition, such as vitamin and minerals. Further vitamin and mineral segment is categorized by the ingredient of nutrition, for instance vitamin segment is categorised with vitamin A, vitamin D, Vitamin C and others, and minerals segment is categorised with iron, zinc, copper, iodine, Docosahexaenoic acid (DHA), selenium, folic acid and others.

Geographically fortified milk and milk market is segmented into North America, Latin America, Eastern Europe, Western Europe, Asia Pacific excluding Japan, Japan and Middle East & Africa. North America, Western Europe are the most target market for the fortified milk and milk producer companies.

Fortified Milk and Milk Products Market Dynamics:

Disposable income and employment leads to enhanced livelihood among population, thus, driving the demand for fortified milk and milk products especially in emerging economies. Price is another factor that somewhat restraints the fortified milk and milk products market as economic and lower middle class population may not afford these products. Milk and milk product industry is very dynamic, where fortified milk and milk products are very niche segment. Fortified milk and milk products are very popular over North America, Western Europe and Japan. However with rapid urbanization, these products are gaining traction across other economies.

Fortified Milk and Milk Products Market Key Players:

Some of the key market players identified across the value chain in this market are Arla Foods UK Plc., GCMMF ltd, Dean Foods Company, Fonterra Group Cooperative Limited, Kraft Foods Group, Inc., Nestle SA, Sancor Cooperativas Unidas Limited and Royal FrieslandCampina N.V.

The report covers exhaustive analysis on:

Fortified Milk and Milk Products Market Segments
Fortified Milk and Milk Products Market Dynamics
Historical Actual Market Size, 2012 - 2014
Fortified Milk and Milk Products Market Size & Forecast 2015 to 2025
Supply & Demand Value Chain
Fortified Milk and Milk Products Market Current Trends/Issues/Challenges
Competition & Companies involved
Value Chain
Fortified Milk and Milk Products Market Drivers and Restraints

Regional analysis for Fortified Milk and Milk Products Market includes

North America
US & Canada
Latin America
Brazil, Argentina & Others
Western Europe
Eastern Europe
Asia Pacific
Australia and New Zealand (ANZ)
Greater China
Rest of Asia Pacific
Middle East and Africa
GCC Countries
Other Middle East
North Africa
South Africa
Other Africa

The report is a compilation of first-hand information, qualitative and quantitative assessment by industry analysts, inputs from industry experts and industry participants across the value chain. The report provides in-depth analysis of parent market trends, macro-economic indicators and governing factors along with market attractiveness as per segments. The report also maps the qualitative impact of various market factors on market segments and geographies.

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Report Highlights:

Detailed overview of parent market
Changing market dynamics of the industry
In-depth market segmentation
Historical, current and projected market size in terms of volume and value
Recent industry trends and developments
Competitive landscape
Strategies of key players and product offerings
Potential and niche segments/regions exhibiting promising growth
A neutral perspective towards market performance
Must-have information for market players to sustain and enhance their market footprints

NOTE - All statements of fact, opinion, or analysis expressed in reports are those of the respective analysts. They do not necessarily reflect formal positions or views of Future Market Insights.