Friye Platform Creates Unlimited Possibilities in How-to Marketplace


Colorado Springs, CO -- (SBWIRE) -- 07/31/2014 -- FRIYE (Friend in Your Ear) is an Audio Driven Step-by-Step Instructional Platform that is poised to revolutionize how the world completes tasks and projects. The platform has an application enabling anyone to create “a Friye” (a set of how-to instructions) using his or her voice explaining each step of a task or project. This innovation will enable people with a particular skill set to share their skills and talents in an engaging format and earn income from their project. These experts and creatives are referred to as FriyeCooks, a trademark term that indicates specialized individuals with sought-after expertise. Anyone can monetize themselves with the Friye platform as they share information with the world.

Brainchild behind this invention, Wen Boley, created this innovation as a New World solution for the expanding How-To market. The app can be used for many purposes; such as a new way to monetize what people know how to do, step-by-step instructions, how-to use/install/assemble products, training employees, create stories/games, enable users to complete tasks hands-free and more. The upcoming app features endless possibilities and will usher in a new global diversity.

Pictures, video and other media can accompany each step to make sure the instructions are as clear as possible. Friyes can be short or extensive. For longer instructional projects, users can complete steps over a period of time and the intelligent app will mark the spot and remember it when the user’s voice activates it again. The app is designed to accommodate an endless number of horizontal and/or vertical steps. These Friyes can then be accessed for others to use through the Friye Application on a smart phone, tablet or computer. Users speak to the Friye App navigating it totally hands-free with commands such as; “repeat”, “next”, “start over”, or “how do I”?

As Boley imagines it, individuals, professionals, experts, companies, non-profits, first-responders, educators, and others can use this platform for their instructional and other projects, and then update them as they evolve. He hopes to help the economy, creating income for creative people everywhere by sharing their knowledge of how to do or accomplish things using the Friye platform.

The success of this campaign will help bring the user interface product from prototype to mass production.


In support of its Crowdfunding campaign, Wen Boley and his team is committed to:

- Going to production with the finished product
- Working the code and enhancing the voice recognition software
- Making the device available on the open marketplace through retailers and commercial entities; as well as the Friye store
- Marketing the device
- Enabling various FriyeCooks in various industries to use the platform to monetize their how-to instructions
- Advertising through television commercials and web ads
- Providing all promised perks to reward supporters of the campaign

The Kickstarter campaign’s initial goal of $25,000 is currently active and runs through Sat, Aug 23 2014 1:26 PM MDT. Full details about the Kickstarter campaign including sponsorship and involvement levels can be found at:

Press images:

Media Contact:
Robin Rapture
(720) 989-5602