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Fruit and Vegetables in Turkey: Industry Report - New Market Report Now Available

Fast Market Research recommends "Fruit and Vegetables in Turkey: Industry Report" from Euromonitor International, now available

 
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Boston, MA -- (SBWIRE) -- 06/16/2012 -- Euromonitor International's Industrial reports provide a 360 degree view of an industry. The Industrial market report offers a comprehensive guide to the size and shape of the Turkish Vegetable, Potato and Fruit Products market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change.

Report Findings Include:

- The market for fruit and vegetables in Turkey registered average annual growth of 18% over the review period, driven by increasing levels of disposal income, consumers favouring convenience and products offering a longer shelf life, and growing urbanisation.
- The market increased more than fivefold in value terms over the review period, to TL14.2 billion in 2011, despite decreases in sales in 2009 and 2011. Households remained the primary customer group, with 74% of the market in 2011 and a sixfold increase in expenditure over the review period. Business-to-business customers generated the remaining 26% of market value and registered average annual growth of 15% over the review period.

View Full Report Details and Table of Contents

Product coverage: Canning of Fruit and Vegetables, Fruit and Vegetable Juice, Potato Products, Preserves.

Data coverage: market sizes (historic and forecasts).

Reasons to Get this Report

- Get a detailed picture of the Vegetable, Potato and Fruit Products market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment;
- Use five-year forecasts to assess how the market is predicted to develop.

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