Albany, NY -- (SBWIRE) -- 10/21/2016 -- Functional beverages are a segment of non-alcoholic beverages that contain vitamins, herbs, pre- and probiotic live bacteria and yeasts, non-digestible fiber, amino acids, or additional raw vegetables and fruits. Functional beverages also include RTD teas that have functional benefits, as well as non-dairy beverages that provide nutrition for lactose intolerant individuals or those who are looking to cut down on dairy fats.

These beverages are formulated to provide improved digestion, boost immunity, boost energy and stamina, promote health functions, and provide a feeling of satiation. The beverages also serve the needs of consumers who seek convenience and health benefits while on the go. These two aspects are important factors in product purchase decisions.

The global functional drinks market to grow at a CAGR of 8.77% during the period 2016-2020. Functional beverages provide benefits of:
- Hydration
- Energy
- Health and wellness, including digestive and bone and joint health, and strengthening of the immune system
- Weight management

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The report covers the present scenario and the growth prospects of the global functional drinks market for 2016-2020. To calculate the market size, the report considers the revenue from the sales of the following products:
- Functional fruit and vegetable juices
- Energy beverages
- Pro- and prebiotic drinks (drinking yogurt and sour milk products)
- Sports beverages
- Functional ready-to-drink (RTD) tea
- Dairy-alternative beverages
- Functional water

The market is divided into the following segments based on geography:
- Americas
- APAC
- Europe
- MEA

Technavio's report, Global Functional Drinks Market 2016-2020, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.

Key vendors
- Coca-Cola
- Danone
- Monster Beverage
- PepsiCo
- Red Bull
- Yakult

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Key questions answered in this report
- What will the market size be in 2020 and what will the growth rate be?
- What are the key market trends?
- What is driving this market?
- What are the challenges to market growth?
- Who are the key vendors in this market space?
- What are the market opportunities and threats faced by the key vendors?
- What are the strengths and weaknesses of the key vendors?

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