Draper, UT -- (SBWIRE) -- 10/25/2013 -- When people needed or wanted something in the old days, they’d look up information in the yellow pages. Today, people turn to search engines to find what they want or need.
Each day, on average, Google searches currently total over 400,000,000. When people are looking to purchase something they want/need, more-and-more they’re going “on line” to find out what other people think or say about a certain product, service or brand. The relevancy that influences people’s buying behavior is other people’s conversations. That’s if they can find a conversation and if it provides the value that people are looking for. If one can learn “how” to use social media correctly then they’ll understand “what” the market is looking for and “where” they are looking.
To sum up:
For many, the Web isn’t a place to look for information — it’s the only place.
Common Mistake #1: Hiring the Wrong Coach - There are a lot of people tagging themselves as “Social Media Experts, Gurus or Certified Specialists.” Most of the people making these claims are individuals/organizations who offer “basic Social Media skill sets and copy methodologies” which, in the end, will get the wrong kind of connections, a lot of the wrong followers as well as a bad reputation in the marketplace. Just like in the Indiana Jones movie, one needs to “choose wisely” or they will perish from a Social Media perspective.
Communications is a system to leverage an organizations ability to connect with ones market; Social Media is “the new” communications system. Communications is about reach. Communicating is about relational dynamics between people. Social Media provides the means to effectively communicate with ones market. However, communicating in human rather than institutional terms. If one is not communicating (listening first, initiating second) then, how in the world does one expect to create relationships with people and businesses that may want the value that one offers?
G3 Mission Statement:
To proactively serve our business community by providing solutions in entrepreneurialism, business development, social media and venture capitalism.
G3 Vision Statement:
To provide leadership in establishing strength with our client’s international businesses, being built on a foundation of innovation, advocacy, technology and business integrity.
G3 Development is set out to proactively serve the business community by providing solutions in entrepreneurialism, business development, social media and venture capitalism.
To provide leadership in establishing strength with our client’s international businesses, being built on a foundation of innovation, advocacy, technology and business integrity