Intense Research

Global Advanced Driver Assistance Systems (ADAS) Market 2016: Industry Demand, Insight, Profile and Research to 2020

Intense Research Provides the Advanced Driver Assistance Systems (ADAS) Market and its attributes Segmentation, Drivers, Demand, Price, Strategy, Outlook, Opportunities and etc. Latest Report On Global Advanced Driver Assistance Systems (ADAS) Market 2016 Research, Price And Growth To 2020 Just Published


Deerfield Beach, FL -- (SBWIRE) -- 07/15/2016 -- New research report on Advanced driver assistance systems (ADAS) facilitates safe driving and warns the driver if the system detects risks from the surrounding objects. Deployment of ADAS in vehicles to enhance comfort and ensure safety on road has emerged as one of the major trends. The system provides dynamic features such as adaptive cruise control, parking assistance, blind spot detection, lane departure warning, drowsiness monitoring, tire pressure monitoring and night vision. The developments in the automotive industry are not only limited to the enhancement in the design or engine but also cover the safety of a vehicle, passenger as well as pedestrian. The growth of the market is driven by increasing focus of consumers on safety, the impending demand for comfort in driving along with a rise in government regulations for ensuring safety. However, factors such as pricing pressure, inflation, complexity and difficulty in testing systems are some of the biggest challenges of this industry. The major trends prevailing in the market are increased electronic content and electronic integration, deployment of ADAS in low-cost cars and a rise in number of driverless cars.

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The European automotive industry is one of the largest and most innovative automotive markets in the world. With a massive transformation in the industry, there is rapid market penetration and mass adoption of ADAS amongst customers. There are regular upgrades in the ADAS technology which facilitate competitiveness in the market. Recently, Toyota's R&D labs in Japan, have conceptualized a prototype of the high-definition imaging Light Detection and Ranging (LiDAR) sensor for its ADAS system. This 3D sensor can detect objects up to a range of 100m and operate in adverse weather conditions as well. The company will use this 3D sensor as a part of their ADAS system in their upcoming Toyota vehicles.

Key players in the Advanced Driver Assistance System market are Valeo, Magna International Inc., Robert Bosch GmbH, Autoliv Inc., Continental AG, Denso Corporation, Audi AG, BMW AG, Ford Motors Co. and General Motors (GM). The ADAS market is segmented on the basis of component and geography. Component has been further bifurcated into systems and sensors.


The report provides an in depth analysis of the ADAS market and offers current and future trends to identify lucrative investment pockets in the market
The report identifies the key drivers, opportunities and restraints which shape the market and provides an impact analysis for the forecast period
Porter's five forces analysis provides a clear idea regarding the potency of the buyers and the suppliers participating in this market. This would further render a competitive advantage to the stakeholders
Current and future trends are outlined to determine the overall attractiveness and to single out profitable trends in order to gain a stronger foothold in the market

Key Market Segmentation

The market is segmented on the basis of component and geography.



Tire Pressure Monitoring System
Drowsiness Monitor System
Park Assist System
Adaptive Cruise Control System
Blind Spot Object Detection System
Lane Departure Warning System
Adaptive Front Lighting System
Others (Night Vision System and Driver Monitoring System)


Ultrasonic Sensor
Infrared (IR) Sensor
Radar Sensor
LRR (Long Range Radar Sensor)
SRR (Short Range Radar Sensor)
Image Sensor
LiDAR Sensor
LASER Sensor


North America


Magna International Inc.
Autoliv Inc.
Continental AG
Robert Bosch GmbH
Denso Corporation
General Motors (GM)
Fords Motor Co.
Audi AG

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