Pune, India -- (SBWIRE) -- 01/11/2019 -- Market Scenario
Pacifiers or dummy or soother or teether is anything that provided a baby with something safe to suck, designed to comfort and entertain baby such as rings, rattles and other shapes. These pacifies comes with silicone, latex, rubber teat and silicone or plastic mouth shield or handle. Latex and rubber pacifiers are more natural, softer, and flexible than silicone. But, latex pacifiers don't last long as silicone and sometimes it need to be replaced every month. Silicone is durable material and is easier to keep free from germs as it can sustain boiling without damaging its composition.
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Changing lifestyle, increased birth-rate, benefits that pacifier provides, ease of availability and affordable price are major driving factors for the growth of baby pacifier market. Pacifiers keep babies calm and provide comfort, which lead to more parents started opting for the pacifiers. Rising women workforce is also one of the reasons for increased demand for pacifier.
On the other hand, there are some disadvantages of using pacifiers, which are acting as restraints for the growth of market. Use of pacifier may increase the middle ear infections in babies, but risk of these infections is generally lower in younger babies. Several studies have concluded that pacifiers are often colonized with Candida and bacterial organisms, specifically latex pacifiers.
Prominent player from Baby Pacifier market are B.B. Mustache, Bellein, Chicco (Artsana), Dr. Brown, MAM Night Glow, New An Yi, Nickn nip, Nikko, NUK, Philips, Pigeon, Playtex, The First Years Gum Drop, and WubbaNub. Broad geographical reach and innovative products are the two key strategies adopted by the major players in this market.
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- Multiple Piece Pacifier
- Single Piece Pacifier
Global Baby Pacifier market has been segmented majorly on the basis of type, size, and region. By type the market is bifurcated as multiple piece pacifier and single piece pacifier. By size the baby pacifier market is segmented as small, medium and larger pacifier. Geographically, global Baby Pacifier market is divided as North America, Europe, Asia-Pacific, and LAMEA.
In terms of geography market is divided into North America, Europe, Asia-Pacific and LAMEA. Growth of baby pacifier market in Asia Pacific is influenced by factors such as increased birth-rate and improved economic condition in developing countries like India & China. Rise in employment rates among women in this region resulted in increased use for pacifiers to settle babies quickly and provide comfort to them. Furthermore, governments' initiatives like infant care in developed economies includes Canada, drives demand for the pacifiers in this region.
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