ResearchMoz

Global Marketing Analysis to Millennials - US - February 2014

Researchmoz presents this most up-to-date research on"Marketing to Millennials - US - February 2014".The report focuses primarily on quantitative market metrics in order to characterize the growth and evolution of the Remote Patient Monitoring Market.

 

Albany, NY -- (SBWIRE) -- 02/11/2014 -- Researchmoz presents this most up-to-date research on "Marketing to Millennials - US - February 2014".The report focuses primarily on quantitative market metrics in order to characterize the growth and evolution of the Remote Patient Monitoring Market.

Companies or brands that successfully market to Millennials are ones that recognize that there is no such thing as a ‘Millennial’-just individuals or groups of individuals who are at a similar lifestage and have lived through similar experiences. They want to be treated for who they are, rather than be lumped together and labeled.

Market Research Lifestyle Related Reports :

Marketing to Consumers in their 20s - China - January 2014 http://www.researchmoz.us/marketing-to-consumers-in-their-20s-china-january-2014-report.html

The rising cost of living, particularly within the larger cities, has only served to contribute to the financial pressure on the twentysomethings. As a result, many have yet to break free from the parental home and find their own financial independence, or to appreciate the importance of balancing spending between everyday essentials and providing for future security.The twentysomethings: Aspirations in the next five years.The twentysomethings: Support from family members.The twentysomethings: Everyday lifestyle activities.The twentysomethings: Online activities.The twentysomethings: Spending compared to last year.The twentysomethings: Important factors influencing purchase decisions.The twentysomethings: Attitudes towards their lives.

Global and China Ni-Co Dressing agent Industry 2014 Market Research Report http://www.researchmoz.us/global-and-china-ni-co-dressing-agent-industry-2014-market-research-report-report.html

The report firstly introduced Ni-Co Dressing agent basic information included Ni-Co Dressing agent definition classification application industry chain structure industry overview; international market analysis, China domestic market analysis, Macroeconomic environment and economic situation analysis, Ni-Co Dressing agent industry policy and plan, Ni-Co Dressing agent product specification, manufacturing process, cost structure etc. then statistics Global and China key manufacturers Ni-Co Dressing agent capacity production cost price profit production value gross margin etc information, and Global and China Ni-Co Dressing agent capacity production market share supply demand shortage import export consumption etc data statistics, and Ni-Co Dressing agent 2009-2014 capacity production price cost profit production value gross margin etc information.

Marketing to Baby Boomers - US - January 2014 http://www.researchmoz.us/marketing-to-baby-boomers-us-january-2014-report.html

Marketing to Baby Boomers is rooted in the quality of the product or service being advertised. Boomers may take notice of product messaging (though they might not want to admit they are influenced by something so prosaic as direct marketing and TV ads), but if products don’t deliver on their promise or perform as expected, Boomers will not hesitate to move on to a competitor – and for many Boomers, even those at a higher price.US population, by generation share, 2014 Boomer spending. Median household income and average annual expenditures, by all versus Baby Boomers, 2012.The Boomer consumer.Getting the most value, a positive experience, and getting a deal matter most.Baby Boomers’ top five factors very important to purchase decisions, November 2013.Most Boomers not swayed by a company’s social altruism.Baby Boomers who make an effort to buy from “good” companies, November 2013.Boomers who make caused-based purchases most concerned with poverty. Most important social issues to Baby Boomers who go out of their way to buy from companies/brands that support issues, November 2013.

Table of Content

Scope and Themes

What you need to know

Definition

Data sources

Consumer survey data

Abbreviations and terms

Abbreviations

Terms

Executive Summary

Snapshot of Millennials

Figure 1: US population, by generation share, 2014

Income and expenditures

Finances are a significant source of stress for Millennials.

Figure 2: Median household income and average annual expenditures, by all versus Millennials, 2012

Marketing to Millennials

For More Lifestyle Related Reports Visit At : http://www.researchmoz.us/lifestyle-market-reports-175.html

Figure 3: Behaviors related to companies/brands, by all and Millennials, November 2013

The Millennial consumer

Value and positive experience are “very important” purchase decision factors

Figure 4: Top five “very important” factors to purchase decision, by all and Millennials, November 2013

Many Millennials reward corporate altruism

Figure 5: Share of Millennials who make an effort to buy from “good” companies, by gender and parental status, November 2013

Millennials more likely than other adults to share personal information

Figure 6: Type of personal information would provide, by all, Millennials, and Baby Boomers, November 2013

Millennials are generally responsible with money, but some find it hard to say no
Millennials by the Numbers

Demographic Characteristics of Millennials

Millennial Economy

Key points

Median income in 2012 lower than it was in 2007

Figure 20: Median household income in 2012 dollars, by all and Millennials, 2007-12

Millennials have little money to spare or save

Figure 21: Median household income and average annual expenditures, by age/generation of householder, 2012

For More Information Kindly Contact:
Email: sales@researchmoz.us
WebSite: http://www.researchmoz.us/
Blog: http://globalandchinamarket.blogspot.com
Blog: http://deepmarketresearchreports.blogspot.com/
wordpress : http://marketresearchtopix.wordpress.com