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Global Playout Automation Market to Grow at a CAGR of 15.67% During the Period 2018 - 2022; Finds New Report

Market Research Reports, Inc. has announced the addition of “Global Playout Automation Market 2018 - 2022” research report to their website


Lewes, DE -- (SBWIRE) -- 02/09/2018 -- Report forecast the global playout automation market to grow at a CAGR of 15.67% during the period 2018-2022.

The market is fragmented due to the presence of many small and large vendors. The report only lists the key vendors in the market and does not present the market share of all vendors operating in the market. The report discusses the primary market growth drivers and challenges that vendors and the market as a whole face, and provides an overview of the key trends emerging in the market.

The report covers the present scenario and the growth prospects of the global playout automation market for 2018-2022. To calculate the market size, the report considers the revenue generated from genres such as sports, news, entertainment, cartoon and learning, and lifestyle and knowledge.

The market is divided into the following segments based on geography:
- Americas

According to the report, one of the major drivers for this market is Rising need for multilingual playout. The demand for multilingual playout has gained significant demand due to the wide audience base and growing penetration of satellite and cable TV in rural areas, particularly in the Asian countries. In 2017, most TV service providers offered multilingual playout for various channels with the use of CiaB, which further automates the playout process based on input files. CiaB also assists in inserting multilingual regional-specific commercials during playout. Thus, with the use of CiaB and the growing need for multilingual playout is likely to support the revenue inflow of the global playout automation market during the forecast period.

Further, the report states that one of the major factors hindering the growth of this market is High adoption of free Internet TV services. Paid TV services are in constant competition with free Internet TV services, such as YouTube and Hulu. Consumers tend to become reluctant to buy TV subscription services because of the high availability of these free services. For example, YouTube enables viewers to watch live sports, live concerts, serials, music, and movies for free, in both HD and SD formats. Viewers can download these anytime as per their convenience. The availability of free TV services also minimizes the need to buy TV subscriptions and reduces the revenue of paid service vendors.

Global Playout Automation Market 2018-2022, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.

key players in the global playout automation market: Evertz Microsystems, Grass Valley, Harmonic, and Snell Advanced Media

Market driver
- Rising need for multilingual playout
- For a full, detailed list, view our report

Market challenge
- High adoption of free Internet TV services
- For a full, detailed list, view our report

Market trend
- Growing language variation
- For a full, detailed list, view our report

Key questions answered in this report
- What will the market size be in 2022 and what will the growth rate be?
- What are the key market trends?
- What is driving this market?
- What are the challenges to market growth?
- Who are the key vendors in this market space?

Spanning over 119 pages "Global Playout Automation Market 2018 – 2022" report covers Executive summary, Introduction, Scope of the report, Research Methodology, Market landscape, Market Sizing, Five Forces Analysis, Market Segmentation By Genre, Customer Landscape, Market Segmentation By End-User, Regional Landscape, Decision Framework, Drivers And Challenges, Market Trends, Vendor Landscape, Vendor Analysis, Appendix.

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