Sarasota, FL -- (SBWIRE) -- 02/22/2018 -- Graphic Film Market: Overview
The graphic film is a sheet or a layer made of polymer compounds and applied to the surface on either for protection from weather conditions along with the promotional intentions. At the present stage, automobile sector is major demand driver owing high adoption of graphic films from the global automakers. Advertisement companies are also endorsing heavily on graphics films, a film is considered as one of the effective ways of promotion and exposing a subject. Effective and durability are the parametric factors responsible for the high adoption and growth of the global graphic film market
Graphic Film Market: Segmentation
The global graphic film market can be fragmented based on various factors such polymer, film type, end use, and printing technology. The graphic film market is broadly fragmented based on film types such as opaque films, reflective films, transparent films, and translucent films. Further, based on polymer, it is segmented as Polypropylene (PP), Polyethylene (PE), Polyvinyl Chloride (PVC), and Others. Moreover, the global graphic film market can also be bifurcated based on printing technology, this comprises flexography, rotogravure, offset, and digital. In addition, based on the end use application, the graphic film market as Automotive, Promotional & Advertisement, Industrial, and Others
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Graphic Film Market: Growth Factors
Lightweights, high durability, ease of use, excellent printability are some of the basic characteristics of the material that has fostered the demand for the films. Applications such as promotional banners, anti-graffiti, and advertisement pamphlets are also expected to uphold the demand for graphic films. This film type is considered as a most efficient way to handle promotional activities over the conventional films. Growing advancement in film industry, development of novel manufacturing techniques, and rise in purchasing ability has lead to the growth of graphic film market. End-user such as construction industry, automobile manufacturer, and many other is fuelling the growth graphic film market. Thus, owing to this constant demand from the end user segments is also anticipated to remain in the forecast period. Small and medium player adopting new methods for application owing to cost-effectiveness has fostered the growth of the graphic film market. Millennials inclining more towards creative and attractive graphics printed the films and using to enhance the aesthetics of the automobiles is one of the trending drivers of the global graphic film market.
Graphic Film Market: Regional Analysis
Globally, Asia-Pacific region dominates the global graphics market and is anticipated to sustain its influence over the forecast period. The fortifying economy of the region has uplifted its growth around the globe. Other regions such as North America and Europe are steadily gaining a huge momentum are expected to contribute immensely in the market.
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Graphic Film Market: Competitive Players
Some of the top key players dominating the growth of the graphic film market include 3M Company, E.I. Du Pont De Nemours and Company, Avery Dennison Corporation, CCL Industries Inc., Constantia Flexibles Group, Hexis S.A., Dunmore Corporation, Drytac Corporation, Kay Premium Marking Films Ltd., and Achilles USA, Inc.
Graphic Film Market: Regional Segment Analysis
North America
The U.S.
Europe
The UK
France
Germany
The Asia Pacific
China
Japan
India
Latin America
Brazil
The Middle East and Africa
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