Tucson, AZ -- (SBWIRE) -- 06/16/2014 -- The Arizona-based printing company Graphic Impact has just launched EZpix as part of its fine art prints product lineup. EZpix presents an affordable alternative to canvas giclée printing without quality compromise. An EZpix order consists of a flat print on faux canvas board that easily folds into a ready-to-hang box canvas shape. Customers can enjoy the classic, professional look of a gallery-wrapped canvas while on a budget.
The aim of EZpix is to reach out to customers at a lower price point who appreciate the high-definition results of giclée printing but do not want to pay high prices. The EZpix option expands Graphic Impact's target market and portfolio of services, making affordable faux-canvas printing at the same quality level as giclée available to the public for the first time. An EZpix from Graphic Impact is less than one-third the price of a traditional giclée.
There are already vendors offering low-cost alternatives to giclée prints, but so far the market has awaited a technological breakthrough to resolve the quality difference between a true giclée print and a faux-canvas alternative. Graphic Impact has mastered the economical process necessary to ensure parity of quality across both types of products.
Giclée prints are known for their accurate, high-resolution reproductions of original art. The giclée style with digital printing has transformed artists' and photographers' ability to make lossless copies of their original art works. Giclée products are not only precise replicas, they are also made to last. An EZpix has the same archival durability as a giclée. Like giclée, EZpix prints are made with vivid, 12-pigmented and UV-curable inks. The only thing missing from an EZpix is the bulk of the canvas. Instead, customers get art that only looks like a gallery-wrapped canvas and pocket the savings.
While giclée printing is getting more affordable, it is still beyond the price range of many individuals who want to take advantage of mass digital reproductions. Ordering an EZpix faux canvas ensures customers receive a print that faithfully reflects the principles of successful giclée printing at a fraction of the cost. The base 12" x 15" faux canvas starts at $27.00.
When customers are ready to order their EZpix, they can upload the digital image they wish to see as a canvas-like reproduction on Graphic Impact's special design-and-order website. Customers may order any canvas size up to 3' x 5.'
Canvas prints arrive by mail pre-folded or with foldable creases on the edges, according to the purchaser's specifications. A flat, unfolded print with a one piece assembly results in a lower shipping cost. The width of the 'canvas' when folded into its final form is a half-inch. Custom text can be overlaid on the final product. Like the rest of Graphic Impact's printing products, each EZpix print order ships within one business day.
About Graphic Impact
Graphic Impact is a multipurpose custom printer based in Tucson, Arizona and founded in 1989. All of the company's products, including the all-new EZpix cheap canvas prints, are manufactured within its locally-operated Tucson facility. Graphic Impact has extensive experience with small- and large-scale printing projects alike.
5440 East Speedway Blvd
Tucson, AZ 85712