Growing Awareness About Augmented Reality for Advertising Market CAGR of +30% by 2022: Strategy Analysis, Technology Aspects, Future Outlook, Competitive Analysis

Augmented reality is not an alien technology for advertising and marketing agencies. Over time, it has created many case scenarios and applications that envisage the importance of this technology for marketing function. Augmented reality is a versatile development that has changed the way we do business and can impact the way companies market to their target audiences.


Pune, India -- (SBWIRE) -- 03/02/2018 -- The Global Augmented Reality for Advertising Market to Grow steadily at a CAGR of +30% during the forecast period.

Augmented reality makes marketing campaigns interactive, allowing advertisers and marketers to reach out to consumers in a visually appealing format. Several advertising companies have already embraced this cutting-edge technology and many more are expected to follow suit. AR technology is relatively easy to develop and deploy, and works seamlessly on a wide assortment of platforms and applications. Although augmented reality advertisements have been mainly used by early adopters thus far, they will undoubtedly become more widespread as the number of active AR users increases.

This market research report delves deep into the Global Augmented Reality for Advertising Market. It highlights the recent market scenario, growth in the past few years, and opportunities for manufacturers in the future. The research methods and tools used in the completion of this study are both primary and secondary research. The study further presents details on the investments initiated by several organizations, institutions, government, and non-government bodies.

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Companies Profiled in this report includes, Augmented Pixels, Wikitude, Blippar, Aurasma, Catchoom, BBDO, McCANN, PTC, Google, Metaio, NGRAIN, Leo Burnett, Total Immersion, Zappar, among others.

It is quite evident that the use of mobile devices has dramatically increased across the world. Consequently, mobile devices have become the most relevant platform for augmented reality advertising. The combination of AR and mobile advertising is offering marketers abundant opportunities to create more real-looking advertising experiences for the customers, across the world. AR advertising offers the delicate and interactive aspects of touch, movement, sound, and sight in mobile ads. Thus, the products look more real – transforming the advertising into a highly personalized experience.

The global Augmented Reality for Advertising market is expected to register remarkable CAGR during the forecast period from 2017 to 2022. The less invasive biopsies are able to address significant challenges associated with conventional biopsies such as, high level of invasiveness, incompleteness of cancer information acquired, associated post-biopsy serious medical complications and subsequent cost inclusions.

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Analysis tools such as Porter's five forces analysis and SWOT analysis have also been utilized for analyzing the market data. The major strategies adopted by the already established players for a better penetration in the global Augmented Reality for Advertising market also form a key section of this study.

The report profiles leading players within the global Augmented Reality for Advertising market for the purpose of study. The business and financial overview of the companies are given in the report. Information on their recent developments and accomplishments is also included in this report. The expansion strategies adopted by leading players in the market are also revealed in the report. Growth and expansion strategies as well as business strategies to make more profits have also been disclosed.

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Table of Contents

Global Augmented Reality for Advertising Market Research Report 2018

Chapter 1 Global Augmented Reality for Advertising Market Overview
Chapter 2 Global Economic Impact on Industry
Chapter 3 Global Market Competition by Manufacturers
Chapter 4 Global Production, Revenue (Value) by Region
Chapter 5 Supply (Production), Consumption, Export, Import by Regions
Chapter 6 Production, Revenue (Value), Price Trend by Type
Chapter 7 Market Analysis by Application
Chapter 8 Manufacturing Cost Analysis
Chapter 9 Industrial Chain, Sourcing Strategy and Downstream Buyers
Chapter 10 Marketing Strategy Analysis, Distributors/Traders
Chapter 11 Market Effect Factors Analysis
Chapter 12 Global Market Forecast