Transparency Market Research

Global Hair Care Market: Rising Demand from Male Demographic Vital for Growth, Notes TMR

Hair Care Market - Global Industry Size, Share, Trends, Analysis, And Forecasts 2012 - 2018

 

Albany, NY -- (SBWIRE) -- 10/24/2016 -- The global hair care market is driven primarily by the rising awareness about the harmful effects of pollution on hair, according to a new report from Transparency Market Research (TMR). The report examines the historical development trajectory exhibited by the global hair care market and derives actionable insights from its current figures. A solid analysis of the market's current figures is used to predict the future growth path of the global hair car market. The report is titled 'Hair Care Market - Global Industry Size, Share, Trends, Analysis, And Forecasts 2016 - 2024.'

Hair care is a crucial part of personal hygiene and also contributes to the appearance of the individual. Due to this, hair care has always remained among the leading segments of the cosmetics industry. In recent years, the demand for hair care has also benefited from the rising pollution levels across the world. Air pollution is a chief cause of hair damage and hair loss and is thus likely to remain a key driver for the global hair care market in the coming years. Several manufacturers of hair care products have taken this into consideration and aligned their product development strategies accordingly, which is likely to be fruitful for the global hair care market in the long run.

Another leading driver for the global hair care market is the rising demand for hair care services. While hair products such as shampoos, moisturizers and conditioners, hair styling gels, etc. have conventionally been the dominant revenue generators for the global hair care industry, the demand for hair care treatments and hair spas is growing in developed regions. Albeit a niche component at present, hair care treatments are likely to become a dominant contributor to the global hair care industry in the coming years.

The rising demand for hair care products from men is another key driver for the global hair care market. Traditionally, women have been the dominant consumers of cosmetic products, but changing male fashion trends are leading to an increasing number of men paying attention to hair care.

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The global hair care is expected to be dominated by emerging economies such as China and India in the coming years. The rapid urbanization in these and other developing economies has led to the easy availability of international brands of hair care products, which has led to a steady demand from both female and male demographics. However, emerging countries are also a significant market for counterfeit hair care products, which could corrode the global hair care industry's profit margin.

Leading players in the global hair care market include L'Oreal USA, Proctor & Gamble, Goody Products Inc., Unilever Home and Personal Care, Avon Products Inc., Conair Corporation, and Neutrogena Corporation. The report profiles the market operations of these and other key manufacturers of hair care products, thus shedding light on the competitive dynamics of the global hair care market.

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Transparency Market Research (TMR) is a global market intelligence company providing business information reports and services. The company's exclusive blend of quantitative forecasting and trend analysis provides forward-looking insight for thousands of decision makers. TMR's experienced team of analysts, researchers, and consultants use proprietary data sources and various tools and techniques to gather and analyze information.