Boston, MA -- (SBWIRE) -- 09/30/2013 -- Argentine consumers are becoming progressively conscious of how a nutritious, well-balanced diet can help to improve general health and reduce the risk of certain diseases. Leading packaged food manufacturers responded to these trends by offering an ever widening assortment of healthy alternatives. Consumers are showing greater interest in vegetarian options, as well as products with no trans fats, and low-sodium and sugar-free variants. LDL cholesterol, also known as "bad" cholesterol, is...

Euromonitor International's Health and Wellness in Argentina report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2008-2012, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2017 illustrate how the market is set to change.

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Product coverage: Health and Wellness by Category, Health and Wellness by Prime Positioning, Health and Wellness by Type.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Reasons to Get This Report

- Get a detailed picture of the Health and Wellness market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

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