Jonesboro, AR -- (SBWIRE) -- 09/16/2016 -- Hytrol, an industry expert in automated material handling solutions, is pleased to announce the hire of Rachel Simpson as Marketing Specialist. Simpson, a Jonesboro native, joins the marketing team after two years as a website designer for a media company in Paragould, Arkansas.
In her new role, Simpson will draw from her background in reporting, web content development and SEO strategies to compose press releases and create written content for Hytrol's website, blog and social media pages. In addition, she will work closely with the members of the marketing department to assist with campaign development, lead nurturing and email marketing.
"We are pleased to welcome Rachel to our team," said Whitney Blackburn, Brand Manager. "Her experience in content development and SEO strategy will be invaluable as we continue to elevate our brand. Rachel possesses a great attitude, and her skillset and initiative make her an asset to our growing team."
"I'm excited to contribute my skills to such a talented team," Simpson said. "It's encouraging to be involved with a company that's dedicated to innovation and committed to their customer's success like Hytrol is. I look forward to being a part of Hytrol and furthering our goals as a team and as a company."
Simpson graduated Summa Cum Laude and with University Honors from Arkansas State University with a bachelor's degree in journalism. She is also HubSpot Inbound Certified.
Hytrol (http://www.hytrol.com) designs and manufactures advanced conveyor systems, controls, and solutions for customers with processing, manufacturing, warehousing, and distribution needs. For almost 70 years, Hytrol has demonstrated an unwavering dedication to understanding the unique material handling needs of businesses. Hytrol is focused on creating innovative, customized conveyor solutions that help companies achieve their goals.
Hytrol's Technology Center is the birthplace for many industry-changing innovations, such as EZLogic® zero-pressure accumulation and E24™, an energy efficient, 24-volt solution and an extensive line of advanced sortation offerings, ProSort 400 Elite series high speed shoe sorter, as well as the ProSort MRT series narrow belt sorter.
Hytrol is experiencing consistent growth; 2016 will be the company's best year ever and significant plant expansion continues. Hytrol is strengthened by its Integration Partner Network with 100+ locations worldwide. Hytrol is a proud member of RILA (Retail Industry Leaders Association) MHI, CEMA (Conveyor Equipment Manufacturers Association), along with IABSC (International Association of Baggage System).
Follow Hytrol on Twitter @hytrol.