New Food research report from Euromonitor International is now available from Fast Market Research
Boston, MA -- (SBWIRE) -- 02/06/2014 -- Although Chinese economic growth continues to slow, ice cream sales are expected to see a stronger performance in 2013 than in 2012. During summer 2013 hot weather helped to boost impulse purchases, as consumers kept cool by purchasing ice cream as a refreshing treat. China's Weather Bureau reported that provisional figures show that average temperatures in summer 2013 were higher than in the summer of the previous year. In order to capitalise on this peak period, manufacturers also launched...
Euromonitor International's Ice Cream in China report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2009-2013, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2018 illustrate how the market is set to change.
View Full Report Details and Table of Contents
Product coverage: Frozen Yoghurt, Impulse Ice Cream, Retail Artisanal Ice Cream, Take-Home Ice Cream.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Reasons to Get This Report
- Get a detailed picture of the Ice Cream market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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Browse all Food research reports at Fast Market Research
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