Boston, MA -- (SBWIRE) -- 01/15/2014 -- This report presents the findings from a survey of 906 medium-sized enterprises regarding their Information and Communications Technology (ICT) investment priorities. The survey investigates the core technologies which medium-sized enterprises are investing in, including the likes of enterprise applications, security, mobility, communications and collaboration, and cloud computing.

Introduction and Landscape
Why was the report written?
In order to provide deeper insights into medium-sized enterprises' ICT investment priorities and strategic objectives.

What is the current market landscape and what is changing?
Kable's survey finds that the penetration of cloud computing is relatively low amongst medium-sized enterprises but this area is expected to receive higher investments in the next two years.

What are the key drivers behind recent market changes?
Demand for applications such as HR, financials, CRM, and ERP applications is on the rise, which is making medium-sized enterprises focus heavily on enterprise applications. Moreover, in an effort to modernise and automate their operations medium-sized enterprises are investing in enterprise applications.

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What makes this report unique and essential to read?
Kable Global ICT Intelligence has invested significant resources in order to interview CIOs and IT managers about their IT investment priorities. Very few IT analyst houses will have interviewed 900+ ICT decision makers in medium-sized enterprises in H2 2012.

Key Features and Benefits
Recognize medium-sized enterprises' strategic objectives with regards to their ICT investments.

Identify medium-sized enterprises' investment priorities based on their budget allocations across core technology categories such as enterprise applications, security, mobility, communications and collaboration, and cloud computing, etc.

Learn about the drivers that are influencing medium-sized enterprises' investments in each technology category.

Establish how medium-sized enterprises' IT budgets are currently allocated across various segments within a technology category.

Gain insight into how medium-sized enterprises' plan to change their ICT budget allocations across various segments within a technology category.

Key Market Issues
Investment in security products and services is imperative for medium-sized enterprises as any vulnerability in their existing systems can cause huge financial losses for their customers and damage their reputation. It is clear from the survey that X% of medium-sized enterprises already invested in security technologies.

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