Boston, MA -- (SBWIRE) -- 04/02/2014 -- Although volume sales of gum declined substantially in the UK in previous years, the category began to recover in 2012 thanks to renewed marketing efforts, stronger product innovation, new packaging formats and more accurate positioning of certain products. Some of the value growth expected in gum in the UK in 2013 can be attributed to the rising price of many of the commodities used in the manufacture of gum. The commodity price of xanthan, a thickening agent derived from maize, rocketed in...

Euromonitor International's Gum in United Kingdom report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2009-2013, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2018 illustrate how the market is set to change.

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Product coverage: Bubble Gum, Chewing Gum.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Reasons to Get This Report

- Get a detailed picture of the Gum market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

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