Kefir Market Global Industry Growth Analysis till 2025
Albany, NY -- (SBWIRE) -- 02/20/2019 -- Transparency Market Research, in one of its reports, projects the global kefir market to rise at a steady 5.9% CAGR from 2017 to 2025. At this pace, the report estimates the market's valuation to reach US$2.154 bn by the end of 2025. It valued the global kefir market at US$1.3 bn in 2016.
Kefir available in the market are either regular or flavored. Between the two, the regular variety is seeing greater demand and hence is raking up greater revenue in the market. From a geographical standpoint, Europe holds a leading share in the global kefir market. It is mainly powered by Germany and Europe, which are major revenue grossers. High awareness about the health benefits of the product, which is essentially a fermented milk drink, has served to boost the sales in the market in the region. The Europe region held over half the market share in 2016.
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Kefir is prepared through a complex process by inoculating the milk with kefir grains which are a combination of yeast and bacteria in a symbiotic matrix. Kefir can be made from different types of milk such as sheep, goat, coconut, cow, soy or rice. The micro-organisms present in kefir are non-pathogenic bacteria especially lactobacillus and yeasts Kefir is becoming increasingly popular due to its results in the health benefits among the consumers. In recent years fermented milk products has a strong influence upon health. Kefir consists of vitamins, carbon dioxide, amino acids essential oils that are considered beneficial for health. There are several methods such as industrial and traditional processes to produce kefir. Food scientists engage upon continuous research and development in order to introduce modern techniques to produce kefir.
Kefir's Ability to Boost Immunity, Bone Strength, and Digestion Leads to its Sales
Mainly fuelling the global kefir market is the rising knowledge about the good effects of the product on one's health. Kefir is gotten by lightly fermenting milk with kefir grains, naturally available as a combination of bacteria and yeast in a symbiotic association. It is a novel cultured dairy product and is considered to one of the best probiotic-rich foods on the planet. With a rising number of people increasingly conscious about consuming healthy foods, the global kefir market is expected to receive a major boost.
Elaborates the lead analyst of the TMR report, "Kefir boosts immunity, bone strength, supports digestion by tackling irritable bowel syndrome, and is even effective against cancer and allergies." The global kefir market is also getting boosted owing the ability of the product to alleviate lactose intolerance problem.
Reluctance among Lactose Intolerant People with Limited Awareness about Kefir's Benefits Hampers Sales
In spite of more and more people learning about the wonder food, the kefir market worldwide is still to reach its full potential owing lactose intolerant people being reluctant to consume it. This is because of the proper knowledge about the benefits of the product.
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Organic Kefir to Drive Market Growth Majorly
A noticeable trend in the global kefir market is the rising popularity of organic kefir owing to an increasing number of people preferring naturally produced food and food products that do not use any chemical additives. Another noticeable trend in the kefir market is savvy players turning their gaze to the under-tapped developing markets in Asia Pacific to grow sales.