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Kenya Tea Market Outlook & Growth Forecast for the Period 2013-2019

Asia Pacific region is the highest tea producer and is forecasted to reach a market value of approximately USD 29 billion by 2020.


Albany, NY -- (SBWIRE) -- 10/05/2017 -- Tea is the most widely consumed beverage worldwide and is universally loved by all demographic groups whether they are young or old. Tea has numerous anti-oxidants that promote good health and prevent the advent of disease. The African nation Kenya is one of the highest tea producing and exporting nations on the globe. That is why Market Research Hub has recently added the 'Assessment of Kenya's Tea Industry 2017' report to its repository hub. The global tea market has been studied on the basis of four major geographies – Europe, North America, APAC, and the rest of the world.

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Report Highlights

- In 2016, highest per capita tea consumption in Turkey, Ireland, UK, Russia, and Mexico

APAC largest tea producer and expected to be worth almost US$ 30 billion by 2020

- Highest tea exporting nations are Sri Lanka, China, India, and Kenya. North America has minimal share

Globally renowned tea brands are Lipton, Tetley, Twinings, and Celestial Seasonings

- Kenya largest exporter of black tea and 90% of tea is handpicked in the country, ensuring its high quality, finesse, and aroma

- In 2015, Kenya accounted for a quarter of global tea exports, followed by China and Sri Lanka. In 2016, Kenya's share rose to 32%

- Includes Kenyan Government guidelines on increasing availability of manufacturing facilities and planned material to allow farmers to experiment with new tea varieties

Research Methodology

The Kenya Tea Industry 2017 report has been prepared with exhaustive primary and secondary research that is thoroughly validated by analysts with years of experience under their belt. Data has been gathered from authoritative industry publications and experts and then scanned with an unbiased approach to give a complete picture of the Kenya Tea Industry in 2017. All the recent developments that impact the dynamics have been accurately portrayed and used to support the hypothesis presented in the report.

The report can be purchased with a single-user license on an individual site with the delivery time for the e-version being three business days. This is because every copy must undergo a rigorous quality check and must also be updated with the latest facts and figures pertaining to the Kenya Tea Industry. The dispatch time for physical copies is four business days as every hard copy is custom printed to the requirement of individual clients.

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Why Buy this Report?

The Kenya Tea Industry 2017 report is a comprehensive one that highlights the dynamics that drive the Kenya Tea Industry. The ample opportunities in this sector have been investigated in great detail along with the market drivers, restraints, opportunities, and threats that could impact it. A competition dashboard of the key stakeholders such as Hindustan Unilever Limited, Gujarat Tea Processors & Packers, Tata Global Beverages Duncans Industries Ltd., and Associated British Foods is included. The current market scenario is analyzed and this should give readers an idea of the future prospects of the Kenya Tea Industry. This report further comprises industry leaders' opinions and insights.

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