Phoenix, AZ -- (SBWIRE) -- 01/09/2019 -- KEO Marketing is an award-winning marketing agency with decades of experience and an impressive track record of creating business-to-business (B2B) marketing programs that deliver tangible, measurable results. B2B marketing is used by companies to sell products and services to other companies. It differs from business-to-consumer (B2C) marketing in that it is typically characterized by a larger number of decision makers, a longer sales cycle and is primarily focused on generating leads and building relationships.
Some of the world's largest brands engage KEO Marketing for help with B2B marketing. Last month during a panel discussion about marketing firms in Phoenix, the CEO said, "KEO Marketing helps Fortune 1000 companies and medium-sized businesses meet and exceed their marketing and sales goals. These companies engage us because of our proven experience and because we demonstrate that we have a thorough understanding of their marketplace."
When asked about KEO Marketing's formula for success, she said, "When we begin working with a new client, we start by understanding their business model, industry, and current marketing plan. Then we conduct research to learn how customers find their products and services. This gives us the information we need to develop a B2B marketing strategy and execution plan."
Social media marketing enables companies to share their message, their culture, and their products and services with a large number of online users. When done correctly, it is a cost-effective strategy that can help a business amplify its brand presence, increase traffic, and improve sales and customer service.
While speaking about social media marketing in Phoenix, the CEO said, "In spite of what is often said, social media is not a primary B2B lead generator, but it is a key part of an effective inbound marketing program. People spend more time on social media than they do in many other outlets. So, if used effectively, social media marketing can help you create powerful relationships with prospects and customers, position your company as a thought leader, and build an online community."
A digital marketing program developed by one of the best advertising agencies Phoenix AZ can help your business increase brand awareness, drive traffic to your website and generate well-qualified leads, and a well-managed social media program can help you reach prospective customers and develop stronger relationships with existing customers.
About KEO Marketing
KEO Marketing is a leading B2B marketing agency in Phoenix that is committed to developing marketing strategies and plans that help clients succeed. KEO Marketing Inc. specializes in innovative marketing strategies that deliver results. Some of these solutions include lead generation and nurturing, social media marketing, marketing automation, inbound marketing, content marketing, search engine optimization, search marketing, email marketing, creative, video marketing, website design and development, app development, online and traditional advertising and local and mobile marketing. Please visit the KEO Marketing website for more information.
Tempe HQ: 1 W Elliot Rd, Suite 108, Tempe Arizona 85284 USA
Phoenix: 515 E Grant St, Suite 150, Phoenix Arizona 85004 USA