Kickstarter Crowdfunding Campaign for Shader Shatters Funding Goal

Unique sun protection product hits crowdfunding goal in 24 hours; now funded by more than 350% in less than a week.


Adelaide, Australia -- (SBWIRE) -- 07/21/2017 -- "Build a better mousetrap and the world will beat a path to your door." was stated by Ralph Waldo Emerson in the late nineteenth century. Now in the 21st century Mark Sellar and his design company HGT built a better way to shade people from the sun.

Shader combines low-tech and high-tech to deliver a summer solution to a problem nobody can ignore; the sun. While we all love the frolic and fun and frenetic energy the sun delivers, prolonged exposure to the sun can bring about unwanted outcomes like sunburn and skin cancer.

Shader provides protection from the harsh heat to keep people, their drinks and the things they care about cool and charged. That's because available Shader accessories include a removable chill pillow, drink holder, a solar powered 2 port USB battery pack and USB-powered fan.

Speaking of fans, Shader has attracted its own fan base of nearly 700 people who placed a Shader order in the past four days.

Thanks to Mark and his team, summer will never be the same again in the best possible way.

Check out the Shader Kickstarter -