Future participation will likely hinge on the self-sufficiency of DIYers and the ability of retailers to act as both a supplier of materials and educator.
Albany, NY -- (SBWIRE) -- 09/15/2017 -- According to the latest research report "DIY Home Improvement & Maintenance - US - September 2017" added to Market Research Hub (MRH), participation by Americans in DIY projects in the past one year has remained moderate. There are a host of factors for limited involvement in DIY projects, but consumer inexperience with carrying out DIY projects successfully remains a top concern. Owing to the lack of experience, the DIY trend has been steadily replaced by DIFM (Do It for Me).
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The report provides age wise data for consumers who lack experience in DIY and find carrying out DIY projects challenging. The report offers data for DIY repair projects completed during July 2017. According to the report, future participation of people in DIY projects will depend on their self- sufficiency, along with retailer support.
As per the report, the dcor related DIY projects have lot of visual appeal online, and it is a key reason why it attracts the interest of a large number of people. The report opines that Hispanics and young adults represent key demographics for future growth. To further offer insights into the demographic, the data for projects completed during July 2017 for Dcor related and by Hispanic origin is also provided in the report.
The report claims that in the past year DIYers spent $250-999 on home improvement. The spending on new floors and appliances is driving such sales and this kind of momentum in home maintenance and improvement market may fuel future DIY sales. The report provides future estimates on the spending on any DIY projects (net), between 2012 and 2017.
The report provides information on how an ageing stock related to housing can increase spending towards DIY and its Dcor projects. Also prices for housing can rationalize spending on home improvement. The report provides insights on attitudes towards spending on home maintenance and improvement between the period 2014 and 2018.
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The report also offers overview of top brands like Big box as it leads e-commerce growth. Appendices of data for the home depot's online ads between October 2016 and July 2017, Lowe's online advertisements and HGTV an American channel between April and June 2017 is also offered in the report. The quality and class of customer services these companies deliver will depend on the format of store in which they operate. Details of customer service being delivered by Ace Hardwares online for the period January and June 2017 is also covered in the report. Gaps between DIY skills and gender by Lowes and Nonprofit respectively are also discussed.
According to the report, the tasks that are related to Dcor projects in DIY are mostly completed due to the extensive use of technology while planning these projects. With this, it is the location and price that decides the choice of a DIY retailer. The report throws light on how cost of the project and lack in experience will become the challenges in undertaking DIY assignments how self-help resources guide DIYers in how to overcome these challenges.
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