Global language learning games market expected to reach approximately USD 2,450 million by 2026 at a CAGR of around 25.80% between 2018 and 2026. Games help students refine their language skills such as pronunciation, grammar, syntax, spelling, oral and written production, and listening and written comprehension among other things.
Sarasota, FL -- (SBWIRE) -- 11/09/2018 -- Zion Market Research has published a new report titled "Language Learning Games Market By Type (Multiple Language Choices and One Language Choice), By Language Type (English, German, French, Chinese, Japanese, Spanish, and Others), By Deployment (On-premise and Cloud-Based), By Application (Academic Learning, Corporate Learning, and Distance Learning), and By End-User (Kids and Adults): Global Industry Perspective, Comprehensive Analysis, And Forecast, 2018 – 2026". According to the report, global language learning games market was valued at approximately USD 377 million in 2017 and is expected to reach approximately USD 2,450 million by 2026 at a CAGR of around 25.80% between 2018 and 2026.
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Games help students refine their language skills such as pronunciation, grammar, syntax, spelling, oral and written production, and listening and written comprehension among other things. These learning games help the learner to get rid of the anxiety or pressure of making mistakes and make the learning process smoother. Games are essential tools when it comes to learning and teaching a foreign language.
Growing use of smartphones by the people belonging to all age groups is expected to drive the global language learning games market growth. Prominent factors such as decreasing price of mobile data and availability of the free internet facility through Wi-Fi in many areas are increasing the number of internet users across the globe. Additionally, the rapid expansion of 3G and 4G coverage is further anticipated to boost smartphone sales across the world. Development of new teaching methodology is predicted to further propel the demand for language learning games across the globe. Moreover, increasing number of language learning game startups is anticipated to escalate the global language learning games market growth. There has been an increase in the number of start-ups entering in language learning platforms, attracting a new group of language learners globally. However, the high cost of implementation of language learning games in schools is restraining the language learning games market progression.
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Language learning games market is divided on the basis of type, language type, application, end-user, and region. On the basis of type, the market is divided into multiple language choices and one language choice. Language type segment includes English, German, French, Mandarin, Japanese, Spanish, and others. Deployment segment includes on-premise and cloud-based. Application wise, the market is divided into academic learning, corporate learning, and distance learning. Among applications, academic learning segment held the largest market share of around 51% in 2017. The end-user segment includes kids and adults. Kids segment is the fastest growing segment in the global language learning games market with CAGR 28.46%. The regional segmentation includes the current and forecast demand for North America, Europe, Asia Pacific, Latin America, and the Middle East and Africa with its further segmentation into major countries. Among region, North America held the largest share of approximately 22.23% in 2017 in overall language learning games market due to the presence of major market players in the U.S. There are many companies trying to expand their business in the U.S., including Duolingo, MindSnacks, Geekslp, and JumpStart Games, Inc. These companies have different features in their gaming platform to help speed up learning. A recent study revealed that, 91% of children in the U.S. from the age group between 2 to 17 play video games. Therefore, schools are using learning games to drive deep engagement with their students in the classroom.
Major players operating in the global language learning games market are Busuu Ltd., Duolingo, DOMOsoft, Go Kids, Inc., GeekSLP, HelloTalk, INNOVATIVE Language Learning, IXL Learning, Lesson Nine GmbH (Babbel), JumpStart Games, Inc., MindSnacks, Memrise, Rosetta Stone Ltd, SignSchool Technologies LLC, and SMARTSTUDY, among others.
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The report segments global language learning games market as follows:
Global Language Learning Games Market: Type Segment Analysis
Multiple Language Choices
One Language Choice
Global Language Learning Games Market: Language Type Segment Analysis
Global Language Learning Games Market: Deployment Segment Analysis
Global Language Learning Games Market: Application Segment Analysis
Global Language Learning Games Market: End-User Segment Analysis
Global Language Learning Games Market: Regional Segment Analysis
The Middle East and Africa