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Location Based Services Market 2017- Startup Strategy Resources, Business Plan, Manufacturers

Global Market Research Report on Location Based Services Market 2017 is a professional and in-depth complete study on the current state of the Location Based Services worldwide.

 

Deerfield Beach, FL -- (SBWIRE) -- 07/20/2017 -- New report on Location Based Service (LBS) is an application that is used to identify the location of mobile or wireless devices. The location based services are used to identify the location of a person or an object, track vehicle movements, logistics and inventory management. Global location based services market is expected to grow at a healthy CAGR during analysis period due to increasing adoption rate of GPS enabled devices. The adoption of wireless devices such as tablets, smart phones, and handheld devices has increased over the years. However, personal data security is the concern for the growth of the location based services market, as the mobile devices are tracked and recorded, to provide location based services. The major players dominating the market are Cisco, AT&T Mobility, Foursquare Labs Inc., Microsoft, HP, IBM, Autonavi, Bharti Airtel.LTD. TeleNav Inc., AdMoove. These players are adopting acquisition and agreement as key developmental strategies for gaining competitive advantage.

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Various devices having location based service applications include Smart-phones, feature phones, in-dash devices and portable navigation devices. The devices such as Smart-phones use location based services application to track the location, for navigation and various other uses. Due to the above mentioned devices, the global location based services market is growing as there is increase in demand of GPS enabled devices. Applications of location based services include location based advertising, gaming, augmented reality, emergency support, disaster management, road traffic information, object visualization, vehicle navigation, directions, vehicle theft detection, road service information, location based billing, social networking public transportation, and sports and fitness. Location based advertising tracks consumers' location and provides them the location specific ads on their mobile devices. Location based services have different products such as hardware, software and services The services market comprises of consultancy services, managed services, system integration services and others. Using location based consultancy services, the market consultants are able to reach customers and send them more targeted content. The location based services market by technology is categorized into different technologies that are used in location based services. The technologies used are Assisted GPS, Enhanced GPS, Enhanced Observed Time Difference (E-TOD), Observed Time Difference (OTD), Cell ID, Wi-Fi.

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MARKET BY DEVICES CATEGORY

GPS Enabled Smart-phones
GPS Enabled Feature Phones
In Dash Devices
Portable Navigation Devices (PNDs)

MARKET BY APPLICATIONS

Location Based Advertising
Location Based games and AR
Emergency Support and Disaster Management
Business Intelligence and Analytics
Tracking, Mapping, Discovery and Information

MARKET BY PRODUCTS AND SERVICES

Hardware Products
Software Products
Services
Consultancy Services
Managed services
System Integration services
Other Services

MARKET BY TECHNOLOGY

Assisted GPS (A-GPS)
Enhanced GPS (E-GPS)
Enhanced Observed Time Difference (E-TOD)
Observed Time Difference(OTD)

MARKET BY GEOGRAPHY

North America
Europe
Asia-Pacific (APAC)
Latin America, Middle East and Africa (LAMEA)