London Sportswear Brand Launches Kickstarter Campaign

Honors Launch of New Cycle and Triathlon Product Lines


Herts, UK -- (SBWIRE) -- 11/13/2014 -- Award winning ashmei sportswear is launching their high performance range of bike and triathlon apparel and has created a Kickstarter campaign to kickstart that product line and reward brand advocates who pre order with a substantial discount.

The award winning sportswear brand, established in 2012, has gained a reputation for producing the best performance running apparel in the world. They now want to expand into Cycle and Triathlon wear with a range of game-changing pieces of clothing and accessories and are confident they can replicate the running collection reputation of being the very best.

Their running products repeatedly win "Best in Test" against competitor products and winning the company some very prestigious awards including "GOLD" for Best Men's Running Clothing, beating sportswear giants like Nike and Adidas and "SILVER" in the Women's category.

The company uses fabrics like sustainable Merino wool which keep bacterial growth down, and weave carbon into the fiber to speed the drying process. They've also developed a unique laser cut foam chamois that has been bonded to the tri suit to provide comfort on the bike but without being restrictive when swimming or running. This unique chamois does not soak up water like a traditional chamois and therefore makes it more comfortable and reduces weight, a key factor with all triathletes.

Angel investors helping fund the ASHMEI Cycle and Triathlon Clothing Launch Project campaign to the next level will be eligible for perks such as thank yous, limited edition post card set, cycle jerseys, soft shell jackets, beanies, hats, merinos, socks, neck gaiters, the pleasure of being a clothing product tester, opportunities to be a rider in a film/photo shoot and much much more.

The ASHMEI Cycle and Triathlon Clothing Launch team understand not everyone may be able to give money to help the ASHMEI Cycle and Triathlon Clothing Launch Project, so they ask that those who cannot give monetarily help by spreading the word about the ASHMEI Cycle and Triathlon Clothing Launch Project online through social media such as Facebook, Twitter and Tumblr or record a video challenge for Vine, Facebook or Instagram to invite friends to give to or share this Kickstarter fundraiser. Include #ASHMEICYCLE in all posts.

For more information, visit ASHMEI - Cycle and Triathlon Clothing Launch

The Old Barn, Church Farm, Station Road, Aldbury, Herts, HP23 5RS, UK
Contact: Stuart Brooke
Title: Founder
Phone: +44 (0)1442851017