G3 Development

Madison, Wisconsin Team-Iron-Cowboy (www.TeamIronCowboy.com) Reveals Cutting Edge Personalized Support, Training and Coaching System for Triathletes


Madison, WI -- (SBWIRE) -- 02/02/2017 -- Who is The Iron Cowboy and What Is 50-50-50?

James Lawrence is 'the Iron Cowboy.' James is an athlete; A husband; A proud father of four daughters and he is a loyal son.  He competes in endurance races and Ironman Triathlons.  Currently he holds two world records in 70.3 and 140.6 triathlon racing.  He is not satisfied.  What's next?  The seemingly impossible … the completed goal was to finish 50 Ironman courses in 50 consecutive days through all 50 States.

They said: "You can't do 22 half ironman 70.3 races in 30 weeks!"
YES, HE CAN, and HE DID!! (Guinness World Record)

James dominated the 2012 World Record, smashing it by 10 races, winning 2 titles and placing 2nd in five others. His mind and body actually got stronger as he progressed through the 30 races through 11 countries. He knows his limits were not reached in 2012 and want to test the true limits of his mind and body with this new 50 - 50- 50 challenge.  And he wants the people of the United States, and around the world, to join him.

They also said - "You can't do 30 full Ironman 140.6 races in one year!"
Yes, HE CAN, and HE DID!! (Guinness World Record)

Then they said - "You can't do 50 full Ironman 140.6 races 50 Days through 50 States - that is impossible." YES He CAN, and He DID … Only this time he wanted to inspire the nation. James tested his mind and body beyond what anyone thinks is possible and he invited the entire United States to join him and his family as they raced across the country. When he told someone what I am doing, the first thing they say is, "That's impossible, you can't do that."


Madison, Wisconsin Team-Iron-Cowboy (http://www.TeamIronCowboy.com) Reveals Cutting Edge Personalized Support, Training and Coaching System for Triathletes

James Lawrence Testimonial: "I Went Down a "Rabbit-Hole" and that changed everything … Over the next couple years, I spent hundreds, then thousands of dollars scouring every endurance training resource I could find. I felt like most of it was junk, so I started seeking out the top experts, and asking them straight up: If you didn't have to write a 200-page book and instead simply needed to share the top 3 or 5 tips for maximizing endurance, what would those tips be?"

Documentary Trailer ——> https://www.youtube.com/watch?v=fT6jMp4A72g&feature=youtu.be

"What I discovered took me from normal guy failing, to breaking world records… In 2010, I smashed the Guinness Half Ironman World Record! In 2012, I found out the most full IRONMAN races completed in 12 months was 20. By the end of the year, I had crushed that Guinness World Record too, with 30!"

Doxa Relay ——> https://vimeo.com/194140884/bed8e0fc2f

"By then, everybody was asking: How did this "fun-run failure" suddenly put his name in the Guinness Book of World Records… TWICE, not to mention doing what no other human being has even attempted with the 50 Ironman's in 50 days and 50 states!? Well, connect with me TODAY and let me tell you how it all happened."

One Can NOW Train with the Iron Cowboy! What Can a Team of Elite Coaches do?

Maybe one feels like they've tried coaching before, but it just never worked out. If so, one may be fairly skeptical about some new coaching tool being the answer to getting the kind of results one may be after. "I know how you feel – because I've already seen all the deficiencies of other products and solutions already out there. I created Team Iron Cowboy specifically to fill the gaping hole in the world of triathlon coaching."

JayBird Video #1 ——> https://www.youtube.com/watch?v=S1jx9SNK44E

Athletes in the 'member area' have access to their choice of over 30 plans - Ranging from off-the-couch 5k to expert level Ironman training … and everything in between. They also have access to: (1) A monthly webinar series, (2) Weekly unique articles by Matt Fitzgerald that only TIC members can access, (3) Tri-Talk Library (over 50 hours), (4) All the coaches via forums, (5) Informational forums, (6) Strength Word of the Day, (7) 'Ask The Doctor', (8) Competitions, Promotions, Contests, (9) Discounts on IC Team Kits and other Sponsor Discounts.

Outside Magazine Fittest Real Athlete ——> https://www.youtube.com/watch?v=7GIIMdrs_xc

Beyond this General membership, clients can upgrade to one-on-one coaching and custom one-time programs. How would one like to be coached by some of the world's most respected endurance sports authorities? Now one can! Whether a new runner training for a first marathon or an experienced triathlete aiming to qualify for Kona, They will design a customized training plan to fit ones exact needs. There are also upgrades for one-on-one coaching (Contact Me HERE to Learn More).


$1 (First Month) and then ONLY $99 a month!

When joining the Iron Cowboy Community, one will discover: The truth about strength training and what you can do to achieve peak endurance performance! How to master the swim, 5 swimming-drills one can do today that will shave minutes off the time in the water, FAST. Race Week Mental Preparation: 11 Things you MUST do to discover ones edge to WIN. 28 Event Day Prep Factors that is critical. Any one of these can make the difference between placing and not finishing at all. Race Day Fueling Myths: What the clent's been told to eat… why it's wrong, and what 3 simple rules to follow instead. And incredibly effective "at-home" strength training programs that can save 30 minutes of driving to-and-from the gym every day.


The client will also learn the surprising secret Japanese researchers discovered about fat to carb ratio: This immediately boosts endurance by an average of 10% (compared against a traditional high-carb meal).

A 5-point fit plan for the best bike experience ever, Get one of these wrong and watch times (and comfort) tumble! The 8 bike "training plans" you NEED, and the mistakes they see racers (from rookie to veteran make regularly) and how one can eliminate these costly errors. Much, much more inside the Team Iron Cowboy Coaching Area! These are the same secrets they used to race 140.6 miles through all 50 states, and break multiple Guinness World Records.


These are just a few of the powerful insights the client will get from day one as a member of Team Iron Cowboy. All this comes inside their dynamic community, infused with experts, coaches and accountability. The client will get top-notch guidance with real-time feedback and deep, focused attention as they answer the clients questions and solve triathlon problems. Team members tell them that they feel secure, relaxed, confident and happy they're on the path to crossing their finish lines in less time, with fewer injuries than ever before!

Here's exactly what the client is getting with Team Iron Cowboy: Direct Access to World Class Coaches! Their entire staff is available inside their team forums every day. Unlike other coaches, this team lives to understand the client, support them and help to achieve a personal best!

Interactive Training Plans: Having a busy life means one doesn't have time to think about how to train. The client just wants to follow a proven plan built by some of the best coaches on the planet. No matter the level or goals, They will give the client the perfect plan from their 30 custom options to inspire and move, every single day.


80/20 Zone Calculator: Can't find this anywhere else! With instant access to their exclusive proprietary pacing tool, the client will easily establish a five pace-based training zones. Using these to unlock the power of daily emailed workouts, avoid burnout, experience fewer injuries and have the clent feeling stronger than ever on race day.

Team Community: Members share tips, tricks, experience and hold valuable discussions with coaches across every topic. On top of that, the community is here to hold you accountable, share victories, give encouragement and motivation when needed most. The client will get structure, a sense of belonging and camaraderie as they reach for their goals. It's common for members to meet up, across the globe for events!


Live Regular Video Coaching Sessions: Their coaches love teaching! Our team joins us for some serious value-packed sessions.

Forums: Just this part alone is worth 10X the small membership fee. Team member's questions and the detailed answers are always there for the client in the archives, ready for them to access and benefit from anytime!

Learning Vault: Inside the client will get every triathlon secret revealed in a wide array of formats for their convenience: everything from swimming drills, cycling techniques, mental preparation, race-day techniques and much more. The vault delivers a powerful punch of knowledge, on-demand, anywhere they need it.


"Six months … all it took was six months of training with Team Iron Cowboy to go from a fat guy who couldn't run a mile, to a less fat, podium winning triathlete! My favorite part is how much unexpected fun and support I had along the way. My coaches went above and beyond to work with me to accommodate my schedule, answer my questions, and offer any support they could. The other team members, who are accomplished athletes of their own, offered advice, shared their own experiences, and help create a supportive, inspiring, and entertaining online community. You are in the right place if you are looking forward to growing stronger, faster, and wiser in the next six months with Team Iron Cowboy!" -Team Iron Cowboy Member, Yusuf R.

Inspirational Video with Dayton ——> https://www.youtube.com/watch?v=S_gz5-GE4xU

$1 (First Month) and then ONLY $99 a month!

NOTE: There IS a Shortcut to Success… "At the boulder 70.3 ironman a month ago I passed out water at an aid station on the run for like 1.5 hours. It was a super-hot day. People were miserable. I probably saw 1500 athletes come through that aid station and almost 100% of people were miserable. Only 20 weren't miserable. Six of those 20 were girls who James had trained. None of James' athletes were miserable. And, all those women finished the race, and beat most of their male friends who did it."

Footage from TEDX ——>  https://www.youtube.com/watch?v=WnoziOPQ3HA

NEWSFLASH: It changed my life. "I've never been able to run more than 3.5 miles. I have a mental (and thought I had a physical) block! Within 3 weeks of starting the Team Iron Cowboy training, I ran 9 miles! With the swim workouts, swimming became fun for me. I'm 50 and I just finished my first Olympic distance tri. I finished 1 minute behind my 38 year old friend who trained a ton, but without Team Iron Cowboy. I'm sold. I'll never train without you guys again!" -Shawn M.


Team Iron Cowboy has three offers for one to consider. (1) Book a 1-on-1 Consultation ($249), (2) Join the Team for $49 a month (Shorter Races = 5k, 10k & Half Marathons), (3) Go Professional (Marathons and Iron Man Competitions) and Get All-Access for $99 a Month. Pick on and let's get started today!


$249 - Initiation Consultation (1 on 1):
-Meet the client online via Skype or phone consultation.
-Training history review (if available).
-Coach will review clients personal history, health, fitness levels, lifestyle, work commitments, time availability and goals (short & long term).

$1 (First Month) and then ONLY $99 a month!

Personalized Coaching: Coach will work with client to provide a complete personalized program. Training Session:

Delivered via Training Peaks (Coaching Software) ——>  2-4 week blocks. -Training Progress Review: Coach will review sessions and communicate through Training Peaks account (DAILY). -Real Time Access to coach:

Phone, Skype, In-person or whatever works best! (One meeting per week); -Premium Training Peaks Account: A FREE account provided. FREE PREMIUM ACCOUNT (Valued @ $199).


-Team Iron Cowboy Team Access: Access to our exclusive triathlon library; Private forum access to James, David, Matt and the other coaches; Monthly Group Video Interaction with James; Connect with other members around the globe.

"My goal is simply to inspire others to challenge themselves and to be more active. Together with the Jamie Oliver Food Foundation we can all be part of the movement to fight obesity."  - James Lawrence