Magento is one of the most widely used ecommerce development platforms in the world. In the recent times, the owners and developers of Magento have made significant developments in their software systems. Magento has also been ranked as a top ranking ecommerce platform provider, thus leading the race against other similar systems.
Ahmedabad, Gujarat -- (SBWIRE) -- 11/07/2016 -- Magento is an ecommerce development platform that is used by millions of clients all over the world. Ever since it was first released in 2008, this PHP-based platform has driven its way to the top echelons of the ecommerce industry with its state of the art features, flexibility and user-friendliness. The ecommerce platform that was formerly owned and operated by eBay now provides extensive services to hundreds of online merchants, thus allowing them to achieve their business goals.
Internet Retailer has released important data this month regarding the best ecommerce technology providers which show that Magento is now steadily increasing its clients and capturing a major portion of the market share. The latest data released by Internet Retailer 2017 show that Magento tops the charts in numerous categories when it comes to ecommerce technology. Some of these categories include the best ecommerce platform, content management system, mobile commerce platform and order management platform. Some of the major retail clients of Magento are Best Buy Co. Inc, NorthShore Care Supply and Vertana Group. The annual revenues generated by the global clients of Magento exceed the $50 billion mark in online sales. Magento also leads the race as the number one ecommerce platform provider in terms of the number of clients. Business firms in all parts of the world are therefore always looking to hire Magento developer for the distinct technical advantages that they provide.
In recent times, Magento has made some major business moves that are going to have a longstanding impact in the market. This summer Magento bought RJ Metrics, an ecommerce analytics platform and has also renamed it to Magento Analytics. Last year in late 2015, Magento launched a notable update to the ecommerce platform, called Magento 2.0. Again in April of this year, Magento for the first time launched a brand new cloud-based ecommerce platform. To obtain their latest cloud services, the retailer clients who are now using their Magento's Enterprise software as well as the 230000 merchants using the Magento free Community edition need to shift to the Magento 2.0 which is also a paid platform.
Last year in November, Magento become independent from eBay Inc. and acquired RJMetrics which was first of the many steps that they have planned to boost its services for the retailers. Magento has also added 300 new paid clients that use Magento Enterprise, the more robust edition since it became an independent company. The customers of Magento were looking for enhanced granular analytics that what they were getting from Google Analytics. It was in response to this demand that Magento acquired RJMetrics.
The advanced capabilities fitted in the all new Magento Analytics include key marketing tools that will help the retailers to tune and optimize their campaigns continuously and allocate the marketing spend; shopping and merchandising insights which can allow a retailer to dig into the core performance of a particular item; page, promotion, placement and channel performance as well as cross-border and multibrand analytics. While Google Analytics seemed too advanced and high level for many of the existing clients of Magento, the latest Magento Analytics can bring data from numerous sources and it also does not require the client to be a professional developer to use its features. These added features are also going to help a Magento development company to provide clients with superior quality services.
About Magneto IT Solutions
Magneto IT Solutions is a trusted name for providing all sorts of IT solutions to companies. We are a recognized and rapid growing company due to our professional work as we value our clients and we believe in quality. We offer end-to-end services which includes web designing, Magento ecommerece solutions, ERP software development, network consultancy and other similar services.
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