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Market Report, "Colombia Retail Report Q3 2012", Published

New Retailing market report from Business Monitor International: "Colombia Retail Report Q3 2012"


Boston, MA -- (SBWIRE) -- 07/24/2012 -- The Colombia Retail Report examines the long-term potential of the local consumer market, but flags short-term concerns about the impact on Colombia's economic outlook of monetary policy and bankingsector regulation.

The report examines how best to maximise returns in the Colombian retail market while minimising investment risk, and also explores the impact of a potential hard landing in China or a severe recession in the eurozone on the Colombian consumer and on the ability of producers and exporters to realise returns in the short term.

The report also analyses the growth and risk management strategies being employed by the leading players in the Colombian retail sector, as they seek to maximise the growth opportunities offered by the local market.

View Full Report Details and Table of Contents

Colombian per-capita consumer spending is forecast to increase by an impressive 40% to 2016, compared with a regional growth average of 19%. The country comes fourth (out of seven) in BMI's Latin American Retail Risk/Reward Ratings, although it underperforms slightly for Reward.

Among all retail categories, mass grocery retail (MGR) will be the outperformer through to 2016 in growth terms, with sales expected to grow from US$13.27bn in 2012 to US$22.29bn by the end of the forecast period. This increase, of 68.0%, is higher than the forecast 56.0% rate of growth for overall food sales.

In the competitive arena, BMI sees upside potential in Colombia's status as the third most populous country and fifth largest economy in Latin America. In addition, approximately three-quarters of Colombians live in urban areas and almost two-thirds of the population are younger than 30; facts that aid the development potential of the country's MGR sector, considering its emphasis on convenience shopping for urban dwellers.

Over the last quarter, BMI has revised the following forecasts/views:

- BMI is revising up its forecast for real GDP growth in 2012 from 4.5% to 4.7%, as we believe economic growth has remained strong in H112. A very strong Q311 reading of 7.7% real GDP growth, with private consumption and fixed investment making substantial contributions, reinforces our view that these components will drive growth in 2012 as well.
- BMI believes that private consumption will be a key driver of the Colombian economy in 2012, with low unemployment, combined with a 5.8% increase in the minimum wage effective from January 2012, helping support consumption throughout the next 12 months.
- BMI's forecast for relatively strong private consumption has been reinforced by an upward retail sales trend. Latest data from DANE show that Colombia's retail sales rose 5.1% year-on-year (yo- y) in March 2012, following a 9.4% y-o-y rise in February. The March increase in retail sales was led by a 21% rise in purchases of utensils and other products for the home, and by an 18% increase in clothing and textile products.

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