Boston, MA -- (SBWIRE) -- 08/05/2014 -- Algerian cities became increasingly crowded during the review period, with 68% of the country's population living in urban areas in 2013, up from 65% at the start of the review period. Most urban dwellers meanwhile live in crowded apartment blocks, while traffic congestion is heavy outside. Coupled with Algeria's generally dusty climate, this results in high dust levels in most consumers' homes.

Competitive Landscape

Spring Sarl was the clear leader in polishes throughout the review period and accounted for 26% value share at the end of the review period. The company benefits from its strength in furniture polish, the dominant product area in polishes in Algeria. This company also gained a percentage point in value share in 2013 over the previous year. This was chiefly due to strong advertising via the French TV channels that are aired in Algeria, with this brand being popular among high-income consumers as a result.

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Industry Prospects

Rising disposable income levels and an expanding mid-income group will benefit polishes in the forecast period. Consumers will become more likely to update their furniture as a result of these trends and are thus likely to be keen to take care of new furniture. The popularity of wooden furniture in Algeria will meanwhile strongly benefit furniture polish. This product area is expected to remain dominant within polishes in the forecast period and will also see the strongest sales growth with 6% volume CAGR and 7% value CAGR at constant 2013 prices.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Polishes industry in Algeria with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Polishes industry in Algeria, our research will save you time and money while empowering you to make informed, profitable decisions.

The Polishes in Algeria market research report includes:

- Analysis of key supply-side and demand trends
- Historic volumes and values, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

- What is the market size of Polishes in Algeria?
- What are the major brands in Algeria?
- What are the future prospects for the polishes market?
- What are the key new product launches in the polishes market?

Reasons to Get this Report

- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions

Product coverage: Floor Polish, Furniture Polish, Metal Polish, Shoe Polish.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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