Montvale, NJ -- (SBWIRE) -- 01/31/2014 -- WPamplify recently posted a blog outlining innovative web design and content strategies for 2014. The new year is a time when many businesses review their current marketing strategies. New techniques are constantly being developed and can help businesses reach out to a broader market segment.
The world of technology moves fast and businesses must keep up with the trends. According to the WPamplify blog Web Design and Content Strategies to Implement in 2014, “The strategies you used last year might not be as effective in 2014.” The key is to stay fresh and relevant to stay ahead of the competition. Simple ways to revamp a business website and produce better content can make a major difference.
Last year, website featured a variety of fancy features including pop-up videos and flashing images. WPamplify reveals these elements could be distracting and increase website load time. A minimal approach is being used in 2014. Websites should also have mobile responsiveness to appeal to the increasing number of people accessing the Internet from mobile devices.
Quality information is triumphing over the bold images and scrolling text seen in 2013. WPamplify focuses on the importance of posting informative content with a unique voice. It is also crucial to include a call to action in all forms of content marketing. Inspirational stories will be one of the new approaches to content marketing in 2014.
WPamplify is an affordable and innovative marketing solution for small businesses using WordPress sites. Businesses can get the advantage of marketing support and a dedicated webmaster without signing a pricey contract.
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