Mesa, AZ -- (SBWIRE) -- 05/29/2014 -- "I love it," Kerry Herta says. Herta is a 2011 Emmy Awards nominee for her work on the daytime soap All My Children. "I use a mineral foundation myself. It’s so natural looking, it’s like a second skin. And on hot humid summer days, it wears better than traditional liquid makeup."

Tasha Reiko Brown whose works appeared on Harper's Bazaar shot by Peter Lingburgh and Elle Greece shot by Sandra Weimar is not a huge fan of the product. "I find it collects in fine lines and pores and accentuates dry flaky areas," Tasha says. "If you’re a woman of color, it can be very difficult to find a shade that’s a good match for your skin."

Women’s preference of cosmetic products often varies. Is mineral makeup overrated? What’s the truth behind the public’s hype over this product?

Bare Escentuals commenced the so called “The Mineral Revolution” back in the mid 1970’s when it first launched its loose power foundations. Not long after, competing brands came out with new product lines, claiming that was more “natural” than the traditional one.

Perry Romanowsksi, author of Beginning Cosmetic Chemistry 3rd Edition, is not hooked with the product doesn’t see it as a revolution. "All makeup is mineral makeup," he states. "You’ll find the same mineral ingredients -- titanium dioxide, zinc oxide, mica, and iron oxides -- in conventional products."

The ingredients of mineral makeup are not simply mined, pounded into powders, and then poured into compacts. Ni’Kita Wilson whose quotes and opinions about cosmetic products appeared in publications like Allure, InStyle, Oprah, Women’s Health, and Prevention is in contrary with Romanowski’s statements by saying that "I’d like someone to show me a zinc oxide mine, It doesn’t exist. Zinc oxide is synthesized in the lab."

Titanium dioxide, one of mineral makeup’s main ingredients, starts out with natural titanium. But it also undergoes an extraction and purification process in the lab. That's a good thing. "There isn’t any natural source of titanium that’s pure enough to be used in cosmetics," Romanowski says. "It’s all contaminated with things like mercury and lead."

What separate mineral makeup from the conventional makeup is not its content but what are the ones that are left out.

For many leading brands, the list of left out ingredients includes preservatives, parabens, mineral oil, chemical dyes, and fragrance. Many dermatologists suggest mineral makeup based on the fact that these left out ingredients can possibly irritate the skin.

"I’m very bullish on mineral makeup," New York dermatologist Neal Schultz, MD says. "It’s much less likely to cause a reaction in women with sensitive skin. And because it doesn’t contain oil, it won’t aggravate acne-prone skin."

Aside from the possible skin irritants are no longer included in mineral make up, another skincare benefit of this is that it protects the skin from the sun for Titanium dioxide and zinc oxide are both physical sun blocks.

Mineral makeup has gone far beyond its beginnings as a loose powder foundation. Now, one can find blush, bronzer, eye shadow, lipstick, and even liquid foundations presented as mineral products. As a shopper or a makeup fanatic, it is wise to purchase these products in wholesale.

About DIVINE Cosmetics
DIVINE Cosmetics strives to find the perfect blend of color and natural materials to help women with sensitive and acne prone skin. We have developed a passion for quality and purity. DIVINE Cosmetics Provides Quality Make Up For All Skin Types! DIVINE Cosmetics is high quality designer makeup that is affordable for everyone. We believe that beauty shouldn’t cost a fortune or your paycheck. We believe that our customers want and deserve purity, quality and good value for their hard earned money. It is sleek and stylish and easy to use for first timers or professionals.