Valley Cottage, NY -- (SBWIRE) -- 10/12/2017 -- The growing usage of mobile devices, web applications, social media and cloud computing need more secured authentication programs. Presently, many organizations are moving towards virtualization and digitization where employees/user can access information from mobile devices across the world. This feature enables enterprises to provide easy connectivity among employees and customer which help to improve the productivity. But, all these services need to be secured through appropriate authentication programs, here mobile user authentication solution plays an important role to secure all online transactions, and business activity. In addition to this mobile user authentication solution evaluate the risk based on device, geo-location and user behaviour across online transactions.

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Mobile User Authentication: Drivers and Restraints

Globally, increasing usage of BYOD and increasing threat of high profiles cyber-attacks drive the mobile user authentication market. As many enterprises are moving towards BYOD approach to reduce their operational cost and provide easy accessibility for business applications. In this approach enterprises more concerned about security, therefore they are integrating mobile user authentication solution on their system so that the enterprise data can be accessed through authorised users.

Increasing threat of cyber-attacks across BFSI, government, IT & Telecommunications, healthcare and among others due to increasing usage of mobile devices for online transactions and activities. Therefore, enterprises are adopting mobile user authentication solution to mitigate cyber-attacks and provide more secured services to their customers.

However, the existing authentication solutions is major challenge for mobile user authentication market because the existing solutions are not compatible with mobile user authentication which reduces the demand for mobile user authentication solution.

Global Mobile User AuthenticationMarket: Market Segmentation

The major segments of component modelincloud server market include:
Software
Services

The major segments of end-user vertical inMobile User Authentication market include:
BFSI
Retail
Healthcare and Life Sciences
Telecommunication & IT
Government
Media and Entertainment
Transportation and Logistics
Others

Key Players
Some of the prominent players in the cloud server market include CA Technologies Inc, Computer Sciences Corp, GemaltoNV, VASCO Data Security International, Inc., SecureAuth, and SecurEnvoy ltd.

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Regional Overview

Presently, North America is holding the largest market share for mobile user authenticationmarket due to high adoption of BYOD and increasing threat of high profile cyber-attacks among business enterprises. European market is the second largest segment in overall due to increasing usage of mobile devices across BFSI, media and entertainment and government sector.

The Asia Pacific region is following the European region in cloud server market. This market is expected to have the highest growth rate in coming years due increasing demand for mobile based services.