San Diego, CA -- (SBWIRE) -- 04/01/2014 -- When businesses are in dire need of marketing advice, they can’t afford to waste time figuring out what kind of help they need. Yet this is exactly where a number of entrepreneurs and business managers get stuck.
One of the fundamental questions that must be answered is whether to hire a digital marketing consultant or a full service marketing agency.
Digital marketing consultants are often experts at Search Engine Optimization (SEO), social media management and online marketing. They can help a business learn how to maintain their own marketing plans and websites. Paid by the hour, they are often a more affordable option in the end than full service agencies.
Full service agencies, on the other hand, offer many benefits as well. Though often more expensive, they are better for businesses just starting out and looking for assistance with every aspect of a marketing plan, from digital marketing to website development, advertising and branding.
Mod Girl Marketing explains the options in a new blog post that outlines the benefits and drawbacks of hiring digital marketing consultants versus full-service marketing agencies. The post “Should You Hire A Digital Marketing Consultant Before Hiring An Agency?” explores both viable options in detail.
“Digital consultants and full-service marketing agencies both offer clients what they need -- IF those clients are lucky enough to find marketing professionals who mesh well with their teams and have the exact expertise necessary to get the job done,” said Mandy McEwen, Founder and President of Mod Girl Marketing. “Our new blog post helps explain the differences between the two main marketing options so businesses can make the best decision from the beginning, saving themselves time and money in the long run.”
Read the post “Should You Hire A Digital Marketing Consultant Before Hiring An Agency?” at http://www.modgirlmarketing.com/hire-digital-marketing-consultant-hiring-agency/.
About Mod Girl Marketing
Mod Girl Marketing is a full-service, boutique online marketing firm that provides effective social media management, digital branding, marketing and design services to a variety of businesses. From coast to coast, Mod Girl Marketing has helped numerous businesses transform their digital presence from bland to brilliant. Contact Mod Girl Marketing at 800.388.7732 or by email at firstname.lastname@example.org. Follow Mod Girl Marketing on Twitter for a fresh flow of Internet marketing ideas.