Cleveland, OH -- (SBWIRE) -- 12/29/2015 -- Email marketing still continues to make the waves and has been one of the top strategies in generating superior ROI. A matter of fact is that profitable gains from email marketing have exceptionally increased by about 28% in a span of 1 year; this according to business experts. Studies and surveys have shown that most brands attribute their success of acquiring as much as 23% of the total sales to email marketing.

With this idea, brands are now getting into the hype of taking full advantage of their email marketing campaigns. One of the essential aspects in email marketing that should take as much attention as much as possible is growing and maintaining a healthy email list. Here are some of the most valuable information and details that could help ensure that all customer email addresses are top-notch and legit.

- Email Append. Some are not aware that about 30% of email subscribers change their email accounts every year. This happens when emails go bad prompting customers to have their email address changed. And another thing is that companies may have a massive number of prospects and customers; even when their names are identified but there are no email addresses that can be found on the file. As an effective solution, the use of email append services is used by most businesses so that all the emails can be added to the email list.

- Reverse Email Append. In the instance that business has a wide collection of email addresses, but the emails and contact details like the names and the addresses are not available, the use of the reverse email append will be of great help in adding all the needed information. With complete contact details reaching customers through multiple channels and it could produce a better segmentation of the database depending on location, as well as appending demographic and firmographic fine points to help businesses understand their customers much better.

- Email Address Validation and Verification. This is probably the most overlooked aspect of email marketing. When emails are collected, appended and all the important details have been added to the database, the next big leap brand websites have to take is to ensure that all emails are accurate. New email address sourcing is done by the appending providers and to ensure that all the email addresses are relevant and accurate, they too will be the ones to validate and verify the emails. This will ensure you that all collected emails are clean, healthy and deliverable.

About Neverbounce
Neverbounce is a company that provides professional real-time email verification and email cleaning services. They firmly believe that for an email marketing campaign to be highly successful, ensuring that companies have a well-constructed email list is essential. Neverbounce.com helps email marketers identify invalid emails and validates bulk email lists to ensure that businesses are reaching the right subscribers and potential customers.

Contact:
Dimitry Vital
PR and Marketing @ Neverbounce
Telephone: 888-384-5984
Email Address: support@neverbounce.com
Website: https://neverbounce.com/