Boston, MA -- (SBWIRE) -- 12/20/2013 -- Escalating food and fuel prices, job insecurity and household debt increased in 2012; as a result, consumers remained price conscious, increasing the demand for low priced products. Consequently, promotions targeting price conscious consumers affected value growth in 2012; this trend is expected to continue in 2013. Product innovation and packaging development were the key trends within South Africa's dog food market in 2012. Similar to cat food, demand for single-serve formats continued to...

Euromonitor International's Dog Food in South Africa report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2008-2012, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2017 illustrate how the market is set to change.

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Product coverage: Dog Treats and Mixers, Dry Dog Food, Wet Dog Food.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Reasons to Get This Report

- Get a detailed picture of the Dog Food market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

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