Boston, MA -- (SBWIRE) -- 06/24/2014 -- Manufacturers were highly active within toilet care in 2013. Even though there were not many new launches within the area, products were heavily advertised along with existing products. Manufacturers have long realised that this is a very important area which is large enough to justify big investment and is showing no sign of declining growth.
Henkel Srbija, which offers the Bref and Mer brands, led toilet care in Serbia in 2013 with a value share of 35%. The company's success can be attributed to its offering of a diverse brand portfolio, frequent new launches, excellent distribution and a good brand image. In second place was Unilever with a value share of 16% (Domestos) while in third place was Beohemija (Pompa and Scala WC Fresh brands) with a 13% of value share.
New formats within toilet care are expected to appear over the forecast period. Toilet care mousse/foam, toilet care tablets/powders and toilet cleaning systems are still either non-existent or negligible in Serbia. However, as a result of the long-lasting specialisation trend within home care as well as the convenience trend, these products are expected to appear and/or to become more and more important.
View Full Report Details and Table of Contents
Discover the latest market trends and uncover sources of future market growth for the Toilet Care industry in Serbia with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Toilet Care industry in Serbia, our research will save you time and money while empowering you to make informed, profitable decisions.
The Toilet Care in Serbia market research report includes:
- Analysis of key supply-side and demand trends
- Historic volumes and values, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent market research methodology, conducted in-country
Our market research reports answer questions such as:
- What is the market size of Toilet Care in Serbia?
- What are the major brands in Serbia?
- What are the future prospects for the toilet care products?
- What are the key new product launches in the toilet care products?
Reasons to Get this Report
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
About Fast Market Research
Fast Market Research is a leading distributor of market research and business information. Representing the world's top research publishers and analysts, we provide quick and easy access to the best competitive intelligence available. Our unbiased, expert staff is always available to help you find the right research to fit your requirements and your budget. For more information about these or related research reports, please visit our website at http://www.fastmr.com or call us at 1.800.844.8156.
Browse all Consumer Goods research reports at Fast Market Research
You may also be interested in these related reports:
- Toilet Care in Hungary
- Toilet Care in Israel
- Toilet Care in Macedonia
- Toilet Care in the Netherlands
- Toilet Care in France
- Toilet Care in Lithuania
- Toilet Care in Peru
- Toilet Care in Australia
- Toilet Care in Morocco
- Toilet Care in Ireland