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New Market Research Report: Personal Care Appliances in Thailand

New Consumer Goods market report from Euromonitor International: "Personal Care Appliances in Thailand"


Boston, MA -- (SBWIRE) -- 10/22/2014 -- Personal care appliances maintained a positive volume performance in 2013, with 13% growth, within which hair care appliances and battery toothbrush units saw the strongest volume growth. Hair care appliances played the most important part in terms of growth in the category, due to continuous advertisements, new product developments and promotional campaigns.

Competitive Landscape

In 2013 Procter and Gamble Mfg Thailand led personal care appliances with a 30% volume share. Procter & Gamble ruled oral care appliances, with an 84% volume share, and was followed overall by Kuron Corp with the Le Sasha brand, which dominated hair care appliances with a 51% volume share, whilst body shavers was led by Philips Electronics (Thailand) with a share of 33%

Industry Prospects

Personal care appliances is expected to see a volume CAGR of 8% in the forecast period 2013-2018. Product innovation will be the significant factor which drives volume sales of all products within personal care appliances. These products are considered to be important to Thai consumers who live in the cities, as their lifestyles require products which give them convenience and flexibility, but also offer hygiene.

View Full Report Details and Table of Contents

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Personal Care Appliances industry in Thailand with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Personal Care Appliances industry in Thailand, our research will save you time and money while empowering you to make informed, profitable decisions.

The Personal Care Appliances in Thailand market research report includes:

- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volumes and values, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

- What is the market size of Personal Care Appliances in Thailand?
- What are the major brands in Thailand?
- What is the share for hair care appliances?
- Is an increased focus on health and beauty driving electric tooth brush sales?

Reasons to Get this Report:

- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions

Product coverage: Body Shavers, Hair Care Appliances, Oral Care Appliances, Other Personal Care Appliances.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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